Brand Manager (Specialty Care) at Abbott Pediatrics

Petaling Jaya, Selangor, Malaysia -

Full Time

Start Date

Immediate

Expiry Date

18 Dec, 25

Salary

0.0

Posted On

19 Sep, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Management, Market Analysis, Sales Forecasting, Brand Strategy, Interpersonal Skills, Presentation Skills, Analytical Skills, Influencing Skills, Cross-Functional Collaboration, Resource Allocation, Key Opinion Leader Management, Product Training, Healthcare Knowledge, Therapeutic Area Knowledge, Computer Skills, Marketing Principles

Industry

Hospitals and Health Care

Description

JOB DESCRIPTION: Job Description Reporting to the Business Manager, the candidate will be fully responsible for leading the specialty care portfolio and drive for market leadership and revenue growth. The incumbent will work closely with multiple commercial operations team to ensure success in the development of strategy, creative and execution plans, product support and sales execution. Major Duties and Responsibilities Develop launch plans, brand plans & strategies for the range of products in the specialty care portfolio. Develop portfolio strategy and execution for therapeutic area, aligning the brand direction to maximize market penetration and leadership Build strong multi-channel engagement plan to maximize opportunities across the channels and stakeholders mix to drive scientific driven activities. Develop and plan resource allocation effectively to address evolving market dynamics Monitor, analyze, and evaluate market trends, HCP behavior, and competitor activity to identify market opportunities for TA portfolio. Prepare sales forecasts and budgets; monitor sales volume, revenues and costs against forecasts; and adapt plans to improve the sales performance of the TA portfolio. Has oversight and prepares monthly reports to Business Manager on sales, product launches, market intel and updates on Product Marketing plan. To effectively manage key opinion leader relationships to support continuous education and disease update to healthcare professionals and specialists. Provide product training and role play sessions to the sales team to enhance product knowledge and effective selling. Cross-functional collaboration with other TA portfolios, sales, regulatory, market access, finance and supply chain. Support the product listing for institutions (government and private hospitals) Skills, Education & Experience Min 3 years of experience in product management function from healthcare/pharmaceutical in Endocrinology/Orthopedic/Oncology area. Good knowledge of computer-based programs including excel, graphics & power point presentation. Good interpersonal, presentation and cross functional skills. Strong analytical and influencing skills. Degree in pharmacy, nutrition, science or equivalent Sound understanding or qualifications in marketing related principles. The base pay for this position is N/A In specific locations, the pay range may vary from the range posted. JOB FAMILY: Product Management DIVISION: EPD Established Pharma LOCATION: Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37 ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Not specified MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day) Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health. The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges. We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce. Follow Us: Facebook LinkedIn YouTube Twitter

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Responsibilities

The Brand Manager will lead the specialty care portfolio, focusing on market leadership and revenue growth. Responsibilities include developing launch plans, brand strategies, and monitoring market trends to identify opportunities.