ABOUT US

Pretty Farm Girl is a fast-growing consumer brand with a passionate community and a busy online presence. We’re looking for a versatile tech-savvy professional who can bridge the gap between IT systems, data, and marketing operations.

EXPERIENCE

• Proven experience in IT support or a related field is preferred.
• Familiarity with SEO tools, SEM strategies, and performance marketing techniques is advantageous.
• Proficiency in Adobe Photoshop, Adobe Creative Suite, WordPress, HTML, CSS, JavaScript, SQL is required.
• Experience with Google Ads, Google AdWords, Google Analytics is essential for tracking campaign performance.
• Knowledge of content creation processes and social media management best practices is beneficial.
• Background in B2B marketing or e-commerce will be considered a plus. Join us as we strive to enhance our digital footprint through innovative technology solutions!

ROLE OVERVIEW

This hybrid role combines behind-the-scenes IT/data work with front-end marketing technology and social media support. You’ll help lighten the workload for our marketing and shipping teams by ensuring our software runs smoothly, data is accurate and actionable, and our digital channels are optimized for growth.
We are seeking a skilled IT Technician to join our dynamic team. The ideal candidate will be responsible for maintaining and optimizing our IT infrastructure, ensuring smooth operation of all systems and applications. This role requires a proactive approach to problem-solving and a passion for technology. The IT Technician will support various digital marketing initiatives, leveraging their technical expertise to enhance our online presence and performance.

DUTIES

• Provide technical support for hardware and software issues across the organization.
• Manage and maintain content management systems, ensuring optimal performance.
• Assist in the implementation of SEO strategies, utilizing tools for keyword research and conversion optimization.
• Collaborate with the marketing team on digital marketing campaigns, including social media marketing and email marketing.
• Utilize Google Analytics and other analytics tools to track performance metrics and provide insights for improvement.
• Support e-commerce initiatives by managing website functionality using WordPress, HTML, CSS, and JavaScript.
• Create engaging content for various platforms while adhering to best practices in copywriting and graphic design using Adobe Creative Suite.
• Monitor social media channels, manage advertising campaigns on platforms like Facebook Advertising and Google Ads.
• Implement marketing automation strategies to streamline processes and enhance customer engagement.
• Conduct regular system checks and updates to ensure security protocols are in place.