Director of Commercial & Wellness Operations

at  Sofitel

Company Description
At Sofitel London St James, we believe that a stay is not just a temporary pause but an opportunity to fall in love with a blend of refined luxury and playful indulgence. Our commitment to excellence goes beyond the ordinary, and we invite you to be a part of a team that transforms each guest’s experience into a captivating journey where every moment is infused with the art of impeccable service, creating memories that last a lifetime. If you are ready to embark on a journey of luxury and distinction, we invite you to apply now!
Job Description
Reporting to the General Manager, the Director of Commercial and Wellness Operations is accountable for the total topline performance of the Hotel. They will also oversee the operations of the wellness offerings at Sofitel London St James. They will determine and set strategic goals and implement tactical plans to achieve these, which will drive revenue to the hotel across all streams: Rooms, F&B outlets, Conference and Events, Spa & other ancillary revenues ensuring the results are monitored and achieved and displaying strong leadership across all functions within the team.
The Director of Commercial and Wellness Operations is responsible for leading and managing the performance of the topline Sales, Marketing & Revenue Team and be involved in topline optimization of F&B outlets. This includes overseeing the planning and development of promotional strategies and marketing plans; management of the Sales, Marketing and Revenue teams and reporting on the effectiveness of tactics, strategies and action plans. They will have a particular focus on wellness and the Sofitel Spa operation to optimize our positioning, and operational consistency working alongside the Spa Manager to increase the awareness and performance of the Spa.
As the leader of the topline team, the focus must be to achieve or exceed the budgeted Room, Conference and Events, F&B Outlets and Spa revenues for Sofitel London St James. Key areas include coordinating the hotel sales and marketing plans by recommending growth efforts, monitoring progress on repositioning the hotel within the London Luxury market alongside the proposed renovation plans over the next few years.

Qualifications

• Strong analytical skills, project planning and management skills to understand key business indicators and competitive trends and develop solutions to these challenges.
• Assertive, professional and positive with excellent communication skills both verbally and in writing to effectively sell and communicate with audiences that could include Heads of State, Company CEO’s etc.
• Composed and confident in dealing with luxury clientele, excellent presentation skills and a strategic thinker.
• Strong understanding of SEO, SEM, and online marketing strategies.
• Successful experience with other international Hotel chains, international experience is a plus
• Fluent in English, French is a plus
• Flexibility to travel in Europe, long haul where needed and host evening FAM trips

Additional Information

Discover a world of unparalleled perks tailored just for you:

• Employee Benefit Card – Discounted rates at Accor properties worldwide.
• Free Stays in the UK or Ireland (4 nights/year) – Create unforgettable memories with your loved ones.
• Sofitel Experience – Enjoy a luxurious night at our hotel, complete with a delightful breakfast.
• Complimentary Meals While on Duty.
• Special Rates in F&B, Rooms & Spa – Treat yourself to luxury at unbeatable prices.
• Be Part of the Largest Hospitality Group in Europe.
• Exceptional Training and Development Opportunities through Apprenticeship Program.
• Global Growth Opportunities.
• Employee Assistance Program with 24/7 GP Access – Your well-being is our priority.
• Make a Difference with Corporate Social Responsibility and be a part of positive change.
• Social Events and Activities.

And that’s just the beginning! Join us and let your professional journey be an unforgettable adventure!
Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS

Please refer the Job description for details