About SuperOrdinary:
At SuperOrdinary, we’re the driving force behind the global success of today’s most exciting consumer brands. We’re not just an agency; we’re a dynamic growth partner and marketplace expert, connecting brands like Milk Makeup, LG Beauty and Peter Thomas Roth with creators and consumers worldwide. Our team of e-commerce and social commerce gurus empowers brands to build influence, scale their global sales channels, and forge meaningful connections.
We’re at the forefront of the social commerce revolution, with a proven track record of explosive growth for brands on TikTok Shop and other innovative platforms. We’re harnessing the power of short video and livestreaming to create engaging shopping experiences that seamlessly integrate e-commerce and entertainment.
Executive Producer, TikTok Shop Livestreams
We are seeking a highly organized Executive Producer for a new series of beauty-focused TikTok Shop Livestreams in partnership with top creators. This person will drive the creative vision and lead/influence a new team, as we build a sub-business within SuperOrdinary.

Key Responsibilities:

• Ownership of each livestream, responsibility for the final result for each show, and helping the GM build up the production team from scratch
• Work with creative producer on: Scheduling livestreams (including prep sessions, rehearsals, regroups), build livestream rundown with product ops and ads team, write show scripts, direct creative strategy during lives, direct host and cameras, run end-to-end production when live
• Lead the whole production team to prepare the product strategy for every show, including but not limited to product demos, creative brainstorm , suggest on set decoration etc.
• Optimize live session performance using platform metrics to assess audience engagement both during and post-lives, including product performance and overall session effectiveness; optimize future sessions by working closely with data analyst/strategist
• Provide actionable feedback on engagement trends, top-performing products, and areas for improvement
• oversee the whole live operation process and work on operation optimization

This role reports to the GM and is full-time onsite in Beverly Hills, CA.
Qualifications:

The ideal candidate thrives in fast-paced environments, is quick-thinking and solution-oriented, and possesses a deep understanding of both TikTok Shop and beauty.

• 3-5 years’ experience as a team leader/people manager
• Deep understanding of TikTok Shop Livestreaming, audience engagement, and the social commerce landscape
• Extensive knowledge in the beauty space and passion for beauty content and understand story telling in beauty
• Proven ability to keep the audience engaged while managing multiple conversations and troubleshooting in real time
• Excellent written communication skills with experience in creating engaging, clear, and concise content
• Ability to track and analyze performance data, using insights to improve future live sessions
• Highly organized and able to manage multiple tasks simultaneously, especially under time pressure
• Proactive, self-motivated, and able to take initiative in identifying areas for improvement without needing extensive guidance.

Compensation: $140-180k depending on experience
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• Ownership of each livestream, responsibility for the final result for each show, and helping the GM build up the production team from scratch
• Work with creative producer on: Scheduling livestreams (including prep sessions, rehearsals, regroups), build livestream rundown with product ops and ads team, write show scripts, direct creative strategy during lives, direct host and cameras, run end-to-end production when live
• Lead the whole production team to prepare the product strategy for every show, including but not limited to product demos, creative brainstorm , suggest on set decoration etc.
• Optimize live session performance using platform metrics to assess audience engagement both during and post-lives, including product performance and overall session effectiveness; optimize future sessions by working closely with data analyst/strategist
• Provide actionable feedback on engagement trends, top-performing products, and areas for improvement
• oversee the whole live operation process and work on operation optimizatio