Head of Primary Sales - Remote

at  OXFORD UNIVERSITY PRESS

Education changes lives forever. It broadens horizons, breaks down barriers, and fires imaginations. Like the University of Oxford of which we are a part, we are committed to uncompromising standards, freedom of expression, and the enrichment of lives through education. This is our motivation, our purpose, and our mission. It is why 100% of the money we make is reinvested into education and research. It is why we all care deeply about reaching more people, in more places, with world-class learning and research materials and services.

Responsible for developing and executing sales strategies to drive revenue growth in the Primary school’s market. This is a crucial role in expanding market presence and ensuring educational resources reach the right audiences.

• Drive acquisition by establishing a team focused on partnerships with educational institutions, schools, and other stakeholders.
• Monitor market trends, EPC and competitor activities to identify opportunities and stay ahead of industry developments.
• Collaborate with the marketing and product team to develop sales campaigns and promotional activities.
• Analyse sales data and metrics to track performance and make data-driven decisions.
• Sales strategy and planning. Strategic leadership for the primary sales sector, determining plans, propositions, and channel strategies to deliver our business objectives. To work in collaboration with marketing to ensure key customer groups are integrated into the strategy.
• Departmental leadership. Leadership of the sales team, developing and communicating a strong sales vision, identifying opportunities, and leading an integrated strategy with dynamism and creativity.
• Customer Insight and Data strategy. Strategic accountability for the customer insight and data strategy, developing and implementing progammes to understand and act on customer insight, drive effective segmentation and targeting, and build and measure programmes to increase lifetime value and loyalty.
• People development and management. Build and lead a strong, high performing sales team, motivating, performance managing, ensuring efficient and effective resourcing and capabilities in order to ensure successful delivery of the strategy. Foster a culture of innovation and continuous improvement. Focused on internal and external customer satisfaction. Provide mentorship and development opportunities to team members.
• Strategic liaison with internal/external stakeholders. Responsible for initiating, negotiating and managing strategic partnerships to maximise opportunities. Strategic oversight of key partnerships across the UK business, as agreed. Builds strong, successful relationships with relevant OUP stakeholders across Education, other divisions, and central functions.
• Budget management. Strategic contribution to UK sales budget and responsibility for proposing, directing, and managing the sales budget, allocating resources of time, people and money to maximise efficiency and to ensure that commercial objectives are met.

This is a home based role that requires frequent travel.