Product Manager, Cereal

at  Nutrien

THIS POSITION IS REQUIRED TO BE IN-OFFICE 3-DAYS PER WEEK.

Nutrien is a leading provider of crop inputs and services, and our business results make a positive impact on the world. Our purpose, Feeding the Future, is the reason we come to work each day. We’re guided by our culture of care and our core values: safety, inclusion, integrity, and results. When we say we care, we mean it. We’re creating an inclusive workplace where everyone feels safe, has a sense of belonging, trusts one another, and acts with integrity.
Nutrien Ag Solutions is the retail division of Nutrien, providing full-acre solutions through our network of trusted crop consultants at more than 2,000 locations in North America, South America, and Australia. For more than 150 years, we have been helping growers achieve the highest yields with the most sustainable solutions possible, offering a wide selection of products, including our proprietary brands: Loveland Products, Inc.; Proven®Seed and Dyna-Gro®Seed; as well as financial, custom application and precision ag services.
Through the collective expertise of our nearly 26,000 employees, we operate a world-class network of production, distribution, and ag retail facilities We efficiently serve growers’ needs and strive to provide a more profitable, sustainable, and secure future for all stakeholders. Help us raise the expectation of what an agriculture company can be and grow your career with Nutrien and Nutrien Ag Solutions.
The Cereals Product Manager will be responsible for leading all aspects of the product portfolio which includes but not limited to growing sales, market share, margin, and profitability. The goal is to increase sales, profitability, market share and brand recognition. This role, reporting to the Director Seed Product Management, North America will contribute to driving robust multi-year product plans for the Nutrien Ag Solutions Seed shelf, with a primary focus on Proven Seed in North America.
In addition, this role will be a key contributing member of the North American Crop Team and collaborate with Sales, Seed Marketing, Strategic Suppliers, Digital, Agronomy, and other key functions to help drive comprehensive seed crop strategy plans for both the U.S. and Canada.

• Responsible for all aspects of the product portfolio which includes but not limited to manage all proprietary and third-party products of the product lines and develop short and long-term business plans that include forecasts and accurately anticipating future market demand, project sales, and identify pricing, margin and profitability opportunities.
• Manage the product lifecycle management which includes production guidance, volumes, product launches, and marketing plans to maximize the revenue from all products throughout the lifecycle.
• Responsible for taking a broader prospective of the impact that the product portfolio has to the entire pipeline sales, marketing, and margin opportunity.
• Responsible for inventory management and ensure that supply aligns with demand and inventory is managed for maximum sales and margin.
• Responsible for all supplier contacts including but not limited to large multi nationals and also many smaller suppliers.
• Responsible for all aspects of human resource management of departmental staff including hiring, promoting, performance development/management, coaching and human resource policies, disciplining and discharging within company policy. Create an environment that fosters teamwork and continuous improvement.
• Recommend product sales volumes for budgeting purposes and production volumes.
• May recommend product pricing with approval from Director.
• Develop direction on profitability, supply, inventory, margin, and discount targets with approval from Director.
• Responsible for product allocation to regions and districts.
• Conduct ongoing competitive and strategic intelligence to be positioned to anticipate new market opportunities.
• Responsible to understand the opportunities and limitations associated with developing optimum product portfolio.
• Develop advertising and promotion plans and coordinate the seed brand position within the scope of the overall corporate brand strategy.
• Responsible for understanding market needs today and in the future by utilizing many information sources to synthesize future demand and ensure the product portfolio is aligned to meet the market needs at a profit.
• Responsible for deciding markets to enter and exit and developing the rationale for these decisions.
• Develop, promote, and build on the existing brand franchise value.
• Create and build positive relationships with industry and government organizations that impact and influence the sales and marketing success of the product line.