Senior Marketing Manager

at  Linnaeus Group

If you are a current Linnaeus Associate, you will need to apply internally. In order to do this, please contact our Talent Acquisition team (details can be found via The Link) and someone will be in touch to discuss and progress your application.

• Work alongside the team and other marketing members to develop the short and long-term marketing strategy
• Ownership and implementation of the annual marketing plan and marketing strategy for the region with support from the marketing manager and marketing executive – translate goals and objectives into actionable and measurable marketing plans and strategies from data insight provided.
• Manage, grow and develop the team.
• Work with the team on the development of the campaigns and ensure sign-off from all relevant stakeholders.
• Work with the Digital team to determine areas of focus needed for the marketing plan across all digital channels. Monitor and report results and trends to determine short and long-term strategies.
• Work with the Brand team and creative agencies to ensure that all business units are on brand across all platforms and channels.
• Take project lead on certain central projects to ensure all channels are maximised and have a clear ROI.
• Work with the communications team to ensure marketing focuses are communicated and implemented in line with the marketing strategy and plan in place.
• Ensure key stakeholder communication and management are maintained at all times.
• Use a variety of reporting tools to monitor and report periodically on performance against marketing metrics.
• Any other duties as and when required