JOB SUMMARY

Marriott International is seeking an experienced and passionate brand marketeer for the role of Director, overseeing The Ritz-Carlton, Ritz-Carlton Reserve, and St. Regis brands in the MEA region. This is a 6-month maternity cover contract, running from mid-September 2025 to mid-March 2026.

The position is responsible for the pull-through of Luxury Brand initiatives and brand marketing campaigns for The Ritz-Carlton, Ritz-Carlton Reserve and St. Regis across Middle East & Africa. The role will have primary focus in four key areas:

• Culturally Relevant Brand Marketing – Understand and monitor customer sentiment in key MEA source markets and partner with Europe Counterpart and Senior Director of Luxury Brand Marketing, EMEA to execute 360-degree brand marketing campaigns and activations in key source markets for The Ritz-Carlton, The Ritz-Carlton Reserve and St Regis.
• Localized Brand Management – Partner with Global brand team on brand strategy and ensure pull through and localization of brand initiatives across the continent. Act as a voice for the MEA Continent in the strategy discussions to actively develop, implement and embed big-picture brand management initiatives that resonate with target customers in the region. Work with L&D to drive brand culture in the hotels across continent and collaborate cross-functionally to drive on-brand hotel openings and hotel relaunches (e.g. countdowns / pre-opening marketing planning etc.) and on-brand operations.
• Luxury Group Alignment – Main point of contact for HQ Luxury Group leaders providing MEA lens on luxury brand strategy. Act as a trusted counsellor and engage in broad-based branding discussions and initiatives in the continent, drive organizational alignment by providing brand toolkits and guidelines to other disciplines and hotel teams to ensure on-brand operation. Act as the Brand partner for GMs in the continent.
• On-Strategy Portfolio Growth - Partner with Senior Director, Portfolio Growth MEA to ensure alignment on design, guest experience, spa and F&B concepts for potential opportunities.

This role is part of the EMEA Luxury Brand team, reports to the Vice President Luxury Brands, MEA. The role collaborates closely with Global, Continent and property stakeholders.
The position requires excellent stakeholder management and collaboration skills as the role will work cross-functionally with leaders across both EMEA and HQ in Marketing, Brand, Loyalty, Partnerships, Digital and PR + Comms. The role will also collaborate closely with the Regional Commercial teams, and Agency Partners including Creative and Paid Media.

SKILLS AND COMPETENCIES

• Excellent influencing and leadership skills.
• Excellent presentation skills and strong executive presence.
• Strong problem-solving skills and proven ability to collaborate cross-functionally to drive results.
• Excellent emotional intelligence and positive mindset.
• Ability to handle the complexities of working with owners and key stakeholders.
• Strong team player and ability to foster relationships and collaborate across disciplines.
• Demonstrates self-confidence, energy, and enthusiasm.
• Able to effectively prioritise multiple tasks from multiple stakeholders and to influence results in a matrix environment.
• Demonstrates ability to adapt programs and activity to meet local market and culture needs.
• Initiative-taker and ability to work independently. Strong time management and ability to multi-task.
• Ability to solve problems quickly, think creatively, and satisfy localisation requirements for diverse markets.
• Team player who works well with counterparts from various functions/departments and has the ability to influence the work of others without direct reporting accountability.
• Possesses an understanding of brand building strategies, differentiation, and consumer insights.
• Skilled at establishing effective relationships with internal and external partners.
• Sets ambitious standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment of goals; proactively takes action and goes beyond what is required.
• Excellent relationship management and negotiation skills; demonstrated ability to develop and maintain relationships with senior leaders and external partners.
• Able to effectively prioritize multiple tasks for multiple stakeholders.
• Proven ability to work with cross-functional teams across planning, activation, optimization, and reporting.
• Excellent verbal, written, listening, and presenting skills. Very strong communication and collaboration skills with all levels of the organization.
• Capable of listening and counselling stakeholders on best approach, incl. what non-value add efforts to drop.
• Demonstrated ability to use standard software applications (e.g., Excel, PowerPoint, Word, MS Teams).

• Culturally Relevant Brand Marketing – Understand and monitor customer sentiment in key MEA source markets and partner with Europe Counterpart and Senior Director of Luxury Brand Marketing, EMEA to execute 360-degree brand marketing campaigns and activations in key source markets for The Ritz-Carlton, The Ritz-Carlton Reserve and St Regis.
• Localized Brand Management – Partner with Global brand team on brand strategy and ensure pull through and localization of brand initiatives across the continent. Act as a voice for the MEA Continent in the strategy discussions to actively develop, implement and embed big-picture brand management initiatives that resonate with target customers in the region. Work with L&D to drive brand culture in the hotels across continent and collaborate cross-functionally to drive on-brand hotel openings and hotel relaunches (e.g. countdowns / pre-opening marketing planning etc.) and on-brand operations.
• Luxury Group Alignment – Main point of contact for HQ Luxury Group leaders providing MEA lens on luxury brand strategy. Act as a trusted counsellor and engage in broad-based branding discussions and initiatives in the continent, drive organizational alignment by providing brand toolkits and guidelines to other disciplines and hotel teams to ensure on-brand operation. Act as the Brand partner for GMs in the continent.
• On-Strategy Portfolio Growth - Partner with Senior Director, Portfolio Growth MEA to ensure alignment on design, guest experience, spa and F&B concepts for potential opportunities