WE HELP THE WORLD RUN BETTER

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

• Strategy development: design and implement comprehensive account-based marketing strategies tailored to specific high-value accounts, focusing on customer needs and business objectives.

• Campaign execution: create and manage targeted marketing campaigns, including digital marketing, content creation, events, and personalized outreach to engage decision-makers within key accounts.

• Work closely with sales teams to identify target accounts, understand their pain points, and align marketing efforts to support sales goals and initiatives.
• Conduct in-depth research on target accounts to gather insights on industry trends, competitive landscape, and potential opportunities for engagement.
• Content creation: develop personalized content, including case studies, whitepapers, and presentations, that resonate with target accounts and address their specific challenges.
• Performance tracking by monitoring and analysing the effectiveness of ABM campaigns using KPIs and metrics, adjusting strategies as necessary to maximize impact and ROI.
• utilize marketing automation tools, CRM systems, and ABM platforms to streamline processes and track engagement with target accounts.
• Foster relationships with key stakeholders within target accounts to enhance customer loyalty and drive long-term business growth.
• Collaborate with cross-functional teams, including product marketing, digital marketing, and customer success, to ensure cohesive messaging and alignment in account strategies.