Account Director - AV at WPP

London, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

06 May, 26

Salary

0.0

Posted On

05 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Multi-Media Understanding, AV Knowledge, Media Planning Tools, Relationship Building, Commercial Awareness, Insight Extraction, Compelling Storytelling, Consultative Selling, Communication Skills, Industry Research, Innovation, Leadership Skills, Talent Management, Presentation Skills, Positive Drive

Industry

Advertising Services

Description

1188 - Account Director, AV - MM&D About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact We are looking for a diligent AV Account Director to work on the Paddy Power & Betfair accounts. In this role you will be responsible for the entire planning process within AV, where you will regularly make recommendations to the client founded in insight and evidence, with audit guarantees in mind. Ideally, we would also like to see knowledge across other AV channels such as Online Video, Addressable TV, OOH TV, Cinema and Radio. This is to ensure you are equipped to plan all facets of AV within an industry leading team. Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Multi-media understanding and 360 AV knowledge (all channels) Deep Knowledge of industry media planning tools (e.g. Techedge, BARB, TGI, Touchpoints) Pro-actively forge relationships with media owners Commercially aware Ability to extract and filter relevant insights / research to support planning decisions Ability to tell compelling implementation stories (with the aim to interweave roles, flighting, weights, formats of different media and how they interrelate) Strong personal relationships Ability to sell (consultative selling) Good communicator Genuine interest in industry research and new ways of working Strives to deliver award winning work and industry leading innovation Collaborative Good leadership skills and talent management Excellent presentation skills Positive drive for innovation Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note this is a UK based role and requires individuals to have the right to work in this location Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. #LI-Promoted Please read our Privacy Notice for more information on how we process the information you provide.

Responsibilities

The Account Director will be responsible for the entire planning process within AV for the Paddy Power & Betfair accounts, making recommendations based on insights and evidence. The role requires knowledge across various AV channels to ensure comprehensive planning.