Traditional surveys fall short in today’s world. That’s why we built ThoughtExchange, a platform powered by cutting-edge AI that helps leaders meaningfully connect with their communities and uncover immediate, actionable insights that drive real change.
We empower K12 leaders with the high-quality data they need to make informed decisions and create lasting impact. Our mission fuels everything we do, and we’re proud to work alongside a team of brilliant, curious, and collaborative individuals. That commitment has earned us a spot on Canada’s Top Growing Companies list five years in a row.
At ThoughtExchange, we’re reshaping how organizations engage their people for good. If you’re passionate about making a difference, we’d love to have you on the journey.
We’re seeking an experienced Account Executive (AE) to join ThoughtExchange’s Sales team. As an AE, you’ll be the force behind new sales opportunities, leveraging discovery and value-selling expertise to build and close a robust pipeline. Partnering with a Business Development Representative, you’ll strategically plan your territory while staying on top of K-12 trends, events, and networking opportunities to expand your reach.
The ideal candidate thrives in navigating complex procurement processes and bureaucracy to consistently hit quota. You’ll stay ahead of the curve by researching competitors, monitoring customer trends, and representing ThoughtExchange at key in-person events—building relationships and leading conversations that showcase our unique value.

• Create, lead, and close new sales opportunities to achieve assigned quota using strong discovery and value selling skills.
• Build and maintain a pipeline of sales opportunities within your assigned territory; maintain accurate forecasts and track deal stages in the sales cycle.
• Partner with Business Development Representatives to execute territory planning and lead generation strategies.
• Manage negotiations and navigate procurement processes, owning the full sales cycle from start to finish.
• Stay current on Civic events in your territory, collaborating with Marketing to develop event proposals, presentations, and strategy.
• Represent ThoughtExchange at virtual and in-person events by networking, presenting, and leading discussions.
• Build excellent relationships with senior leaders, Superintendents, and end-users, becoming a trusted advisor.
• Lead customer calls with a confident, clear, and engaging presence.
• Research competitors and maintain subject matter expertise on technology trends and buyer personas.
• Collaborate cross-functionally with internal teams to identify and develop customer champions.
• Proactively address objections in the sales process by leveraging internal best practices.
• Gather key insights during pre-sale discovery (goals, success measures, risks) and communicate them to the onboarding team for a smooth handoff, providing support during the 90-day post-sale period.
• Stay up to date on product knowledge, new releases, and the product roadmap.Maintain accurate CRM documentation in Salesforce throughout the sales process.