REQUIRED QUALIFICATIONS

• Proven experience in client leadership, media planning, and cross-functional team management.
• Strong understanding of media activation or media planning, SEO, creative, analytics, and industry trends.
• Excellent communication and leadership skills both externally with clients and internally with functional teams to drive client success and business growth.
• Exceptional organization skills that properly set client expectations and keep the internal team on track

ROLE OVERVIEW

Croud is a global, full-service digital marketing partner. Through a seamless combination of data, technology and creativity, and with a unique business model, our teams drive business performance and long-term growth for ambitious brands.
We are looking for a highly intelligent, charismatic and creative thinking individual who is passionate about innovating to join our team in Atlanta, Georgia.
Croud is recruiting an Account Manager to lead a client portfolio and Croud offering in Atlanta. Together, we want to create a best-in-class client experience for the brands we work with and ensure strong partnerships that drive real growth and impact for our clients.
Our Atlanta office is home to a group of highly-skilled digital experts, passionate about driving innovation and delivering great work for clients. With a growing team and client portfolio, Croud offers hands-on experience working with some of the world’s leading brands across every industry sector.
Find out more about Croud US here!

RESPONSIBILITIES

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• Build trusted partnerships and experiences with our clients as a key point of contact for day to day account leadership.
• Lead with agility on cross-functional teams to achieve client visions and ambitions, aligning internal goals and solutions with client objectives.
• Shape strategic outcomes-based planning and presentations with cross-functional teams and specialists, including strategy, planning, creative, media activation, reporting, measurement, and SEO.
• Develop and innovate capability solutions for clients, navigating client needs, cross-functional teams, the agency, and industry standards to deliver desired outcomes.
• Contribute to the Croud team and community, driving business growth and enhancing our proposition
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• Client Understanding
• Be a lead POC on day to day delivery and account management on your client(s).
• Lead key meetings and status alongside the cross-functional teams; supporting any junior members of the team to deliver with quality.
• Crystallize and communicate objectives and brief internal teams on how that translates into day to day account management, planning and deliverables
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• Client Leadership and Management:

• Be a lead POC on day to day delivery and account management on your client(s).
• Lead key meetings and status alongside the cross-functional teams; supporting any junior members of the team to deliver with quality.
• Crystallize and communicate objectives and brief internal teams on how that translates into day to day account management, planning and deliverables
• Client Engagement and Workflow:
• Identify smarter ways to work and provide impactful value to clients.
• Challenge clients to focus on proactive, strategic actions when their priorities or expectations do not meet standards.
• Manage client expectations alongside the scope commitments and hours
• Build trusted relationships with client stakeholders and work with a cross-functional team to drive stakeholder mapping and engagement.
• Oversee Scope Delivery:
• Lead and shape integrated planning for growth or performance objectives, alongside strategy and activation teams and specialists.
• Work closely with measurement and reporting functions to ensure performance is delivering and reporting against key KPIs and driving actionable insights.
• Work closely with cross-functional leads across Strategy & Planning, Media Activation, SEO, and Analytics to drive integrated campaign and media activity, performance, optimization and reporting.
• If required, work with an integrated agency team, SEO, Creative and/or in-house client teams to deliver.
• Team Leadership:
• Influence and guide internal cross-functional teams, navigating challenges and opportunities.
• Initiate client team specific systems to improve performance and deliver growth seamlessly.
• Collaborate effectively, providing direct feedback and solutions to improve client relationships and work.
• Drive cross-functional team workflow solutions to meet KPIs and deliver outcomes; alongside project management.
• Growth Development:
• Identify and develop growth opportunities internally and with external partners.
• Collaborate with partners (including but not limited to Google and Meta) for commercial growth and product development.
• Propose new and innovative solutions across the media and marketing landscape to continuously deliver scalable and repeatable solutions for our clients.
• Quality Assurance:
• Maintain a strong focus on the quality assurance of outputs and deliverables to ensure they meet or exceed client expectations, thereby consistently delivering value to our clients
• Collaborate with department leads for quality assurance on high-profile workstreams and they are data-evidenced or logic-backed rationale.
• Lead and contribute to strategic meetings, status and high-profile client deliverables ensuring they meet the quality and standards of the client meeting purpose
• Issue and Health Management:
• Maintain strong relationships through rapport and relationship building with clients.
• Identify and address internal capacity, client margins, and health issues.
• Keep track of client health through regular 1:1, internal health trackers and formalized surveys with our clients.
• Create action plans alongside the teams when issues arise and execute on said plans, in partnership with your VP.
• Communicate solutions to the appropriate VP quickly and effectively.
• Thought Leadership:
• Produce thought leadership pieces, POVs, case studies, and award-winning entries with cross-functional teams.