Department: Sales
Team: M360 Series
Location: London (Hybrid)
Position type: Permanent, Full-time
What the hiring manager says
“As we look to launch MWC Doha in November 2025, GSMA is looking for an enthusiastic and driven individual to join an experienced sales team, to play an integral part in the success of this event, and others in the M360 Series. This is a challenging and fast paced role and requires someone who is used to multi-tasking, is organised and a great communicator. This person will be responsible for prospecting and winning new business and will need to hit the ground running so the successful candidate will be self-sufficient, a quick learner, and able to seamlessly embed themselves into an experienced, global sales team. This role offers a dynamic opportunity to contribute to the growth of a number of strategically important events through strategic sales and account management initiatives”.
Fay Burt, Sales Director, M360 Series
About the Team
This role would be part of a 50+ person sales team responsible for the commercial growth of GSMA Limited; selling across the flagship events; MWC Barcelona, Shanghai, Kigali, Las Vegas, Doha as well as our M360 series and 4YFN events, Media, Intelligence and Services platforms. The team spans offices in Europe, Asia, China and the Americas with a collaborative, supportive and vibrant atmosphere.
This specific role will be part of the M360 series sales team. The M360 series are a series of small-scale regional thought-leadership events made up of 3 regional events in locations in APAC, LATAM and Eurasia with attendance of circa 1,000 as well as two MWC events located in Africa and MENA with attendance of circa 3,000-5,000. These events are highly strategic and serve the needs of the GSMA reach into these regions.
About the Role
We are looking for an experienced, self-motivated and energetic Account Manager to develop our revenues from our existing M360 series of events, as well as MWC Kigali and MWC Doha (launching in November 2025) alongside potential additional launches in the future.

Responsibilities will include, but are not limited to, the following:

• Managing and growing revenues for M360 series, MWC Kigali and MWC Doha through sponsorship and exhibition sales to local, regional and global organisations at a senior level
• Ability to conduct multiple sales campaigns simultaneously across all events
• Working in a position within the broader commercial sales function of GSMA Ltd
• Managing a selection of key, strategic clients – selling directly to them, building strong business relationships, ensuring the event meets their requirements and maintaining a high level of client satisfaction
• New Business development and research in all regions for potential sponsors – involves sourcing leads from existing GSMA clients but also through proactive outreach via social media, LinkedIn, news publications, and competitive events
• Liaison with marketing, operations, customer service and finance
• Supporting the analysis of sales statistics to determine business growth potential

• Ability to travel internationally including other events

  About You

• Minimum of four years’ sales experience ideally in conference & exhibition sales or selling events and/or services in the connectivity/telco/IT sector

• Commercially minded with initiative and a hunger for new business
• Ability to manage, develop and deliver multiple sales campaigns simultaneously
• Proven track record of sales & account management, meeting and exceeding targets
• Proven success in managing the full sales cycle from planning to closing deals
• Ability to offer a first-class, professional sales and account management service to commercial partners and to build strong business relationships at all levels
• Proven organisational and multi-tasking skills
• Proactive approach to identifying opportunities, generating leads and producing sales presentations
• Familiar with Salesforce and LinkedIn Sales Navigator are also an advantage
• Excellent phone manner & written skills
• A can-do attitude and great team player who foster great relationships both internal and external

Contract type
Regular
Worker type
Employee
What We Offer
Working at the GSMA offers you unparalleled access to the mobile industry. We offer a chance to truly shape the direction of mobile, whatever your role. By joining the GSMA, you will be exposed to a fast-paced rapidly evolving environment, working on global solutions, genuinely fascinating and industry-changing projects and a stimulating and dynamic environment designed to enable you to flourish.
In addition to architect-designed offices and competitive compensation, our benefits include fantastic learning & development opportunities, generous holiday allowances, four additional days off for professional development and many others.
To learn more about the GSMA, visit our
career site
, our
LinkedIn
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Twitter
page.
Being You at the GSMA
We care deeply about diversity, equity and inclusivity and aspire to be the best at it. Your well-being and work/life balance is important, so flexi-time and remote working is available to all staff. We’re keen to ensure everyone is equal, represented and connected so we particularly encourage applications from all demographics. The sucess of the GSMA year on year will continue to be contributed by people from all walks of life.
GSMA Values
Our values not only drive our culture – they shape how we work and interact inside and outside our global organisation.
Passionately driven
We approach everything we do with unparalleled capability, tenacity and commitment, knowing that the challenging scale, pace and complexity of our work is what leads to its world-changing impact.
Insightful leaders
We continually develop and engage our expertise, insight and creativity so that we’re always ready to respond to the changing landscape with authority, agility and nuance.
Stronger together
We lean on each other so the industry can lean on us, embracing our diversity by actively seeking out perspectives and skill sets beyond our own, fuelling each other’s successes and constantly asking how we can help.
Underpinning our values is our collective mindset to show up purposefully as good human beings every day, in every situation. When we’re at our best – we are collaborative, considerate and compassionate to others, and we create a safe space for one another to thrive, assuming positive intent in our colleagues. And if we aren’t at our best and the pressure is on – we feel free to be ourselves but still remain curious, lean into the tough stuff and we are always respectful to others and accountable for the part we play.

• Managing and growing revenues for M360 series, MWC Kigali and MWC Doha through sponsorship and exhibition sales to local, regional and global organisations at a senior level
• Ability to conduct multiple sales campaigns simultaneously across all events
• Working in a position within the broader commercial sales function of GSMA Ltd
• Managing a selection of key, strategic clients – selling directly to them, building strong business relationships, ensuring the event meets their requirements and maintaining a high level of client satisfaction
• New Business development and research in all regions for potential sponsors – involves sourcing leads from existing GSMA clients but also through proactive outreach via social media, LinkedIn, news publications, and competitive events
• Liaison with marketing, operations, customer service and finance
• Supporting the analysis of sales statistics to determine business growth potential
• Ability to travel internationally including other event