Ad Trafficking and Operations Group Manager at Citi

Irving, Texas, United States -

Full Time

Start Date

Immediate

Expiry Date

24 Mar, 26

Salary

0.0

Posted On

24 Dec, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Ad Trafficking, Operations Management, Team Leadership, Digital Advertising, Google Campaign Manager 360, DSPs, SSPs, DMPs, Ad Exchanges, Programmatic Advertising, HTML, JavaScript, Quality Assurance, KPI Monitoring, Recruitment, Mentoring

Industry

Financial Services

Description

Develop and implement strategic roadmaps for the Ad Trafficking and Operations department, aligning with overall company objectives and client needs. Lead and manage a group of Ad Trafficking Coordinators and Managers, fostering exceptional performance culture, continuous improvement, and professional development. Evaluate and recommend new ad tech solutions, tools, and processes to enhance operational efficiency, accuracy, and scalability. Implement robust pre-launch and post-launch quality assurance (QA) strategies to minimize errors and ensure seamless campaign execution and data integrity. Establish and monitor key performance indicators (KPI's) for the team, driving accountability. Recruit, train, mentor, and develop a team of high-performing ad operations professionals. Serve as a primary liaison between Ad Operations and cross-functional teams, including Media Planning, Media Buying, Creative Analytics, and Client Services. Negotiate and manager service agreements with external partners as needed. 10+ years of experience in digital ad operations. Experience leading teams of ad traffickers/coordinators Passion for advertising and marketing with a curiosity for new developments in the industry Expertise and hands-on experience with Google Campaign Manager 360 (CM360) Comprehensive knowledge of the digital advertising ecosystem including DSPs, SSPs, DMPs, ad exchanges and various ad formats Ability to strategize, implement, and optimize complex ad trafficking workflows and processes Strong understanding of web technologies including: HTML, JavaScript, and web debugging tools Proven ability to lead, mentor, and foster the professional growth of high-performing teams. Bachelor's/University degree, Master's degree preferred Experience with other Demand-Side Platforms (DSPs) like DV360, The Trade Desk, etc. Experience with programmatic advertising operations. ------------------------------------------------------ For complementary skills, please see above and/or contact the recruiter. ------------------------------------------------------ Anticipated Posting Close Date: Dec 30, 2025 ------------------------------------------------------

Responsibilities

Develop and implement strategic roadmaps for the Ad Trafficking and Operations department while leading a team of Ad Trafficking Coordinators and Managers. Establish quality assurance strategies and monitor key performance indicators to ensure effective campaign execution.