SKILLS DESCRIPTION

Manages operations to hit performance metrics for the Admissions team in the campus. Supervises, develops and provides guidance to the Business Development Managers, Admissions Executive and Customer Relations Officers/ Parent Liaison Officers

SKILLS

Business Development
Admissions

Works closely with the Admissions Head to understand monthly targets, tracks the monthly targets for the team, and works towards the achievement of these targets
Collaborates with the Marketing and Academics teams to develop strategies to increase enrolment numbers
Develops parent engagement strategies to quickly and effectively build relationships with prospective parents
Assists in the planning and organising of various programmes and activities in the campus, such as Open House, parent-teacher events, orientation, etc.
Able to understand the key pain points and drivers of prospective parents, and align the school’s offerings to their needs
Monitors the offline and online channels for leads and follows up with prospective parents (e.g. one-to-one counselling for offline channels, quick response to emails and web queries for online channels or tele conversations, etc.)
Reviews the effectiveness of the various channels and shares feedback with the Admissions Head
Acts at the first point of contact, guides new parents through the Admissions process (e.g. documents, scholarships, admissions fees, etc.), the transition to the MyGIIS tool for future communications, and conducts onboarding for new students
Keeps abreast of competitor offerings
Conducts presentations during Admission events, such as the Open House, and addresses enquires from parents
Maintain networks and relationships with internal and external partners at the working level to keep abreast of the current industry climate and macroeconomic trends