About Us:
We are a fast-growing online I Gaming platform with a global user base. Our mission is to create the most engaging and rewarding gaming experience. We’re now looking for an Ads Specialist who understands the ins and outs of compliance, targeting, and performance optimization in the casino & gambling space.
Role Overview:
We’re seeking a highly experienced Ads Specialist who can create, launch, and scale high-converting ad campaigns across Google Ads, Facebook/Meta Ads, and Apple Search Ads (ASA) — with a specific focus on casino/gaming and gambling categories.
Responsibilities:
Develop and manage paid adve
rtising campaigns across:
Google Ads (Search, Display, UAC)
Meta/Facebook Ads (including Instagram)
Apple Search Ads (for App Store downloads)
Design and test creative ad copies and visuals with high CTR and conversion for gaming audiences.
Navigate and manage compliance risks related to gambling ads on each platform.
Analyze campaign performance, track KPIs (CPA, ROAS, LTV, etc.), and optimize accordingly.
Implement retargeting, lookalike, and geo-segmented campaigns across platforms.
Work with tracking tools, MMPs (e.g., Appsflyer, Adjust), and CRM systems to ensure accurate attribution.
Collaborate with design, content, and development teams to align messaging and funnel performance.
Stay up to date with platform policy changes, targeting updates, and trends in the gaming/crypto space.
Requirements:Proven track record of running ads for casino, betting, gaming, or gambling brands.
Experience handling multi-channel campaigns (Google, Facebook/Meta, Apple).
Deep understanding of platform compliance & restrictions for gambling ads.
Hands-on with campaign setup, budget allocation, CPI/CPL/CPA optimization, and conversion tracking.
Strong analytical mindset with experience using GA4, MMPs, and ad reporting dashboards.
Strong creative judgment and ability to test ad variations for performance.
Bonus: Experience with crypto, Web3, or blockchain-based gaming projects.
What We Offer:Competitive salary + performance-based bonuses
Office space in Dubai
A fast-paced, data-driven startup culture
High-impact role with direct results
Job Type: Full-time
Pay: From AED6,000.00 per mont

Please refer the Job description for details