KNOWLEDGE, SKILLS, ABILITIES, AND OTHER:

• Working knowledge of retail-media attribution and basic Photoshop or Canva editing skills.
• Proficiency in Helium 10; experience with A/B experiments in Manage Your Experiments
• Skilled at writing, editing and copywriting to craft compelling ad materials and product listings with the ability to craft narratives that connect with audiences and effectively convey brand messaging
• Basic skilles in graphic design and/or video editing to create engaging visiuals for listings, A+ content and other promotional materials
• Abitlity to prioritize tasks and manage deadlines effectively while being adaptable to adjust to changing trends, platform updates and strategies
• Ability to conduct thoroush research to gather information and ensure accuracy
• Skilled communication skills with the ability to articulate ideas, active listening skills with the ability to give and receive feedback
• Ability to generate fresh ideas and approaches to content creation
• Ability to work with cross-functional teams, including marketing, Product Development, Design and Sales

QUALIFICATIONS:

• 2–4 years hands-on Amazon listing creation and optimization.
• Minimum of a Bachelor’s degree in Marketing, Communcaitons, Computer Science or similar field of study.

THIS IS A HYBRID ROLE, ALL CANDIDATES MUST BE LOCAL TO OUTWARD HOUND’S CORPORATE OFFICE IN CENTENNIAL, CO.

Job Summary:
The Amazon Content Specialist maximizes Amazon conversion by building best-in-class Product Detail Pages, A+ modules, Brand Store pages and DSP creative for Outward Hound’d growing portfolio of pet product SKU’s.
Work Performed:
This role applies a combination of creativity, technical and analytical skills to create compelling content that drives engagement, increases visibility, and contributes to overall success on the platform

ROLES AND RESPONSIBILITIES:

• Craft keyword-rich titles, bullets, and descriptions aligned with category search trends.
• Execute imagery and video uploads, manage 360-degree spins, and ensure variation-theme integrity.
• Monitor Voice of Customer metrics (reviews, returns, Q&A) and iterate content accordingly.
• Align PDP messaging with paid media creative and measure the impact on CVR and TACoS.
• Stay current on Amazon policies, Category Style Guides, and Brand Registry best practices.
• Closely work with Ecomm Team to plan upcoming events and promotional content strategy