Analyst, Content Strategy & Analysis at Sirius XM
New York, NY 10036, USA -
Full Time


Start Date

Immediate

Expiry Date

11 Sep, 25

Salary

80000.0

Posted On

12 Jun, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

WHO WE ARE:

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connected Vehicle Services) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners - in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.
This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.
SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM’s platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM’s subsidiaries Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company’s advertising sales organization, which operates as SiriusXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through Sirius XM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers.

HOW YOU’LL MAKE AN IMPACT:

SiriusXM is looking for an Analyst to work cross-functionally with our programming teams to provide content analytics support across all verticals, including music, sports, news, comedy and podcasts.

Responsibilities
  • Conduct content-based analyses to drive valuable business insights, which include evaluating the performance from new SiriusXM content launches, drawing learnings, and identifying important subscriber listening behaviors.
  • Build and maintain data visualizations / dashboards and regular reporting highlighting key listening metrics and trends for Programming leads
  • Leverage a variety of data sources to support analysis, including SQL databases, qualitative and quantitative consumer research, and other internal analytics tools
  • Manage ad hoc analysis requests from content programmers for specific radio show or channel level content
  • Collaborate with content stakeholders and other cross-functional partners from Marketing, Finance, Subscriber Growth, and Business Development on a tactical and strategic level for content-related decisions
  • Create presentations summarizing insights and effectively communicate those to executive leadership with compelling data storytelling
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