Analyst - Social Listening & Insights at Trailer Park Group

Los Angeles, California, United States -

Full Time

Start Date

Immediate

Expiry Date

03 Mar, 26

Salary

90000.0

Posted On

03 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Analytics, Data-Driven Storytelling, Campaign Performance Analysis, Audience Selection, Media Mix Evaluation, Content Strategy, Social Listening, Data Cleaning, Data Preparation, Microsoft Excel, Social Media Measurement, Social Media Tools

Industry

Advertising Services

Description

GENERAL SUMMARY Mutiny is Trailer Park Group’s integrated creative agency focused solely on the gaming space, anchored by deep audience insights, integrated creative thinking, proprietary data, and strategy—all backed by Trailer Park Group’s premium content production resources on a global scale. ABOUT THE JOB We seek an Analyst with a solid foundation in social media analytics and a passion for data-driven storytelling. In this role, you will support the development of integrated analysis across various measurement frameworks and scorecards. You will assist in compiling and presenting findings related to campaign performance clearly and concisely for both internal teams and clients. IMPORTANT THINGS ABOUT THIS ROLE We seek candidates who have worked at integrated marketing agencies and have hands-on experience supporting analytics and insights for social media campaigns. This agency experience is a must-have. A genuine love for video games, especially RPG titles, is highly valued. Although this role is remote, candidates should be based in the West Coast Region of the US. WHAT YOU WILL DO Support the analysis of campaign data to help derive actionable insights that improve integrated marketing performance. Assist in evaluating the effects of audience selection, media mix, and content strategy on campaign outcomes. Conduct social listening using established tools and queries, including cleaning and preparing data for review. Help gather and report on Paid/Owned/Earned performance using a combination of native platform tools (e.g., Facebook Insights, Twitter Analytics) and third-party platforms. ABOUT YOU 2+ years of relevant experience in analytics or insights roles, ideally within a marketing agency setting. Experience supporting social media campaign analysis within an integrated marketing agency environment. Passion for gaming, especially RPG games, is a big plus. Proficient in Microsoft Excel for data analysis and reporting. Familiar with common social media measurement and listening tools. WORKING AT TRAILER PARK GROUP and MUTINY Great work is only possible with great people. We want to find people who believe in our mission, vision, and values and feel inspired to grow while here. OUR PEOPLE AND CULTURE We strive to create an inclusive culture that empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and bring creativity and innovation to everything we do. We want Trailer Park Group to be one of the most rewarding places you will ever work. WHAT WE OFFER At Trailer Park Group (Trailer Park, Art Machine, Mirada Studios, Mutiny, MXW, White Turtle Studios, and Dark Burn Creative) we want to improve the state of our world. Each of us is responsible for driving equality and inclusion in our communities and workplace. We are committed to hiring and retaining a diverse workforce. We view everyone as an individual, and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate that everyone is unique, which makes us so good at what we do. We pride ourselves on being a company that embraces difference and represents our global clients. We can't wait to learn more about you. Apply today! #LI - Remote COMPENSATION & BENEFITS Please note that a job offer for this position will be determined based on many factors, including experience, unique skill set, other qualifications, location, job performance (current employees), and various business and budgetary considerations. In addition to base salary, TPG also offers a comprehensive benefits package to support the physical and emotional wellness of our employees. This includes unaccrued time off, sick time, paid company holidays, medical/dental/vision insurance, life insurance, disability insurance, maternity/paternity benefits, 401(k) for regular full-time employees, and other perks. Certain roles may also be eligible for bonus compensation. TPG employees have access to TPG Academy, a unique industry offering that includes a full suite of learning experiences and development programs designed to support employee growth at every level across the organization. At TPG we are dedicated to supporting employees at every milestone to ensure they thrive in their careers at Trailer Park Group every step of the way. Annual base pay range for this position is below. $80,000—$90,000 USD

Responsibilities

Support the analysis of campaign data to derive actionable insights that improve integrated marketing performance. Assist in evaluating the effects of audience selection, media mix, and content strategy on campaign outcomes.