Analyst, Yield Inventory at Tegna Inc
New York, New York, USA -
Full Time


Start Date

Immediate

Expiry Date

08 Aug, 25

Salary

0.0

Posted On

08 May, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Powerpoint, Start Up Environment, Teamwork, Profit Margins, Excel, Campaigns, Interpersonal Skills

Industry

Marketing/Advertising/Sales

Description

ABOUT TEGNA

TEGNA Inc. (NYSE: TGNA) serves local communities across the U.S. through trustworthy journalism, engaging content, and tools that help people navigate their daily lives. Through customized marketing solutions, we help businesses grow and thrive. With 64 television stations in 51 U.S. markets, TEGNA reaches approximately 100 million people every month across the web, mobile apps, streaming, and linear television. For more information, visit TEGNA.com.
Premion, a leading “Over-the-Top” advertising and media business seeks a talented and dedicated Yield Inventory Analyst.

REQUIREMENTS:

  • 1 year+ experience in programmatic trading/campaign management role in the advertising/online media space (video ad experiences a strong plus)
  • Highly analytical mindset and skills needed with a hyper focus on profit margins and campaign delivery.
  • Must be able to multi-task multiple account projects, work well under pressure and excel in a fast-paced, high-energy start-up environment
  • Passion for your work and your clients’ satisfaction
  • Excellent verbal, written and MS Office (Word, Excel, PowerPoint) skills
  • Teamwork and interpersonal skills. Trustworthy and dependable
  • Excellent attention to detail
  • Able to set high standards and hold yourself accountable
  • Become a product expert in programmatic buying
  • Work with customers to develop achievable campaign goals
  • Desire and ability to learn new technical skill sets such as using an API to automate campaigns
  • An eagerness for career progression in AdTech
  • Passion for your work and your clients’ satisfaction
  • Outstanding written and verbal communication
  • Creative Thinking
  • Research and problem-solving skills
  • Bachelor’s Degree
    About PREMION:
    Premion, a division of TEGNA, is a first-in-market advertising services platform that offers local and regional advertisers’ access to premium long-form episodic content through one streamlined solution. Premion is a new division of TEGNA Media. Premion aggregates advertising inventory from more than 80 OTT inventory sources providing a one-stop-shop for regional and local advertisers. Premion has rolled out nationwide with the ability to deliver campaigns in single and multiple DMAs, leveraging TEGNA’s sales force of more than 700 across the country, connecting its more than 14,000 local and regional advertising clients.
Responsibilities

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