APAC Community Lead at MLabs

, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

01 Feb, 26

Salary

200000.0

Posted On

03 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Community Strategy, Advocate Management, KOL Experience, Localization, Crypto-Native, Social Presence, Messaging Coordination, Content Creation

Industry

IT Services and IT Consulting

Description

APAC Community Lead - Layer 1 Blockchain Performance Location: Remote - Global Remote - Preference for APAC region: Hong Kong, Singapore, Korea, Japan. Compensation: $150K - $200K We are the first parallelized layer 1 blockchain, setting a new standard in performance and scalability. Our technology re-writes the most widely adopted execution environment in Web3, allowing applications to benefit from both the speed of Web2 and the decentralization of Web3. We are seeking an experienced APAC Community Lead to significantly expand our presence and mindshare across the Asia Pacific region. You will be responsible for leading the entire community strategy for the APAC region, focusing on identifying, onboarding, and managing a powerful network of regional advocates and Key Opinion Leaders (KOLs). This role involves creating scalable systems to activate and track advocate output, driving consistent growth in brand presence and engagement through localized campaigns and coordinated messaging. You will be instrumental in closing our regional gap and building a thriving APAC advocate program in collaboration with growth, community, and product teams. Key Responsibilities: Advocate Management: Identify, onboard, and manage a network of APAC-based advocates and KOLs to drive regional growth and mindshare. Scalable Systems: Build scalable systems and processes to effectively activate and track advocate output across content creation, community engagement, and brand presence. Messaging & Coordination: Coordinate regular touchpoints with top contributors to ensure alignment on messaging, product updates, and campaign opportunities. Localization: Source and manage localized amplification opportunities, including KOL cross-posting, Twitter Spaces, and content syndication. Crypto-Native: Must be crypto-native with a deep understanding of APAC social and community dynamics. Social Presence: At least 1,000 followers on X (Twitter), demonstrating good content quality and an engaged community. KOL Experience: Proven experience working directly with KOLs, creators, and contributors across multiple social platforms. Language Fluency: Fluent in English and at least one major APAC language (Mandarin, Korean, Japanese, Bahasa, Vietnamese, etc.). Judgment: Strong judgment around narrative and brand alignment. Preferred Qualifications (Nice-to-Haves): Experience working at a large blockchain foundation or a Traditional Finance institution. Prior success building social communities for a Layer 1 blockchain or large-scale DeFi project. Strong existing connections with influencers and creators in the crypto space. Compensation: Highly competitive package including Base Salary ($150K - $200K) + Equity/Tokens, providing direct participation in the company's success. Impact: Lead the expansion strategy in a critical region for a Layer 1 blockchain that is setting new standards for performance and scalability. Global Team: Work as part of a global team focused on technical excellence and decentralized sovereignty. Due to the high volume of applications we anticipate, we regret that we are unable to provide individual feedback to all candidates. If you do not hear back from us within 4 weeks of your application, please assume that you have not been successful on this occasion. We genuinely appreciate your interest and wish you the best in your job search. Commitment to Equality and Accessibility: At MLabs, we are committed to offer equal opportunities to all candidates. We ensure no discrimination, accessible job adverts, and providing information in accessible formats. Our goal is to foster a diverse, inclusive workplace with equal opportunities for all. If you need any reasonable adjustments during any part of the hiring process or you would like to see the job-advert in an accessible format please let us know at the earliest opportunity by emailing human-resources@mlabs.city. MLabs Ltd collects and processes the personal information you provide such as your contact details, work history, resume, and other relevant data for recruitment purposes only. This information is managed securely in accordance with MLabs Ltd’s Privacy Policy and Information Security Policy, and in compliance with applicable data protection laws. Your data may be shared only with clients and trusted partners where necessary for recruitment purposes. You may request the deletion of your data or withdraw your consent at any time by contacting legal@mlabs.city.

Responsibilities

Lead the community strategy for the APAC region, focusing on managing a network of advocates and KOLs. Build scalable systems to track advocate output and drive brand presence through localized campaigns.