APAC Marketing Communications Sr. Manager at Dexcom

, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

13 Feb, 26

Salary

0.0

Posted On

15 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, Market Research, Business Strategy, Partner Management, Leadership, Communication, Problem-Solving, Cultural Awareness, Campaign Management, Content Creation, Sales Enablement, Brand Management, Digital Marketing, Regulatory Knowledge, Data Analysis, Training

Industry

Medical Equipment Manufacturing

Description

The Company Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started: Improving human health. We are driven by thousands of ambitious, passionate people worldwide who are willing to fight like warriors to earn the trust of our customers by listening, serving with integrity, thinking big, and being dependable. We've already changed millions of lives and we're ready to change millions more. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions. We'll get there by constantly reinventing unique biosensing-technology experiences. Though we've come a long way from our small company days, our dreams are bigger than ever. The opportunity to improve health on a global scale stands before us. Meet the team: The Commercial Marketing Team plays a critical role in driving revenue by aligning marketing strategies with sales objectives. They develop targeted campaigns, generate qualified leads, and create compelling sales enablement materials to support the sales force. By leveraging market insights, customer data, and competitive analysis, the team ensures that messaging resonates with prospects and accelerates the patient journey. Their collaborative efforts help bridge the gap between marketing and sales, fostering growth and enhancing customer acquisition. Where you come in: You will align global brand and marketing strategy into regional plans fit local market conditions. You will oversee localization of global contents (ads, digital assets, product launches etc) for regional audiences You will collaborate with business units, regions, and channels to understand their market needs and links brand positioning to maximize customer loyalty and connection to the product and company. You will stay informed on APAC market trends, competitive landscape, and regulatory changes to inform strategy and messaging. You will establish and maintain clear communication channels ensuring alignment of marketing objectives and initiatives. You will partner with regional Sales and Marketing leaders to localize messaging and campaigns that resonate with cultural and market nuances. You will create region specific storytelling, customer success stories and thought leadership contents. You will safeguard brand interfaith across all communication touchpoints in the region. You will ensure campaigns are tailored to regional customers' needs and competitive landscapes. You will develop and execute region-specific marketing communication strategies that support sales growth across diverse APAC markets. You will develop and execute integrated marketing communication campaigns - including digital, product and brand PR, events, content and advertising - across multiple countries. You will create and manage content for sales enablement, including presentations, brochures, case studies, and product collateral tailored for APAC audiences. You will monitor and analyze campaign performance using regional KPIs, providing insights and recommendations for optimization. You will develop and provide marketing collaterals, presentations, and training materials to enable internal and partner sales teams to effectively position and sell solutions. You will conduct brand training or workshops for local marketing teams and partners. You will manage regional media planning and buying. What makes you successful: You must have deep knowledge of marketing, market research, business strategy and partner management You have proven ability to lead teams and use influence management effectively with cross-functional partners and senior management. You have strong communication skills, high energy & executive presence You exhibit willingness to test and learn from new approaches, advancing our products and markets You have the eagerness to understand areas beyond functional accountabilities, including the technology and science behind our products You can proactively address strategic and operational challenges You can use business judgement to make decisions based on facts and data, advancing problem-solving in uncertain times/ambiguous situations, balancing risk with value-creation opportunity You can create and foster a culture of empowered accountability, enabling others to deliver at their fullest potential You can intentionally zoom out and zoom in” as needed: challenge broadly on big, longer-term possibilities, while being ‘hands on' and persistent in delivering today's business results What you'll get: A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community. A full and comprehensive benefits program. Growth opportunities on a global scale. Access to career development through in-house learning programs and/or qualified tuition reimbursement. An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve. Travel Required: 15-25% Experience and Education Requirements: Typically 13+ years of marketing experience with at least 5 years of experience in diabetes and/or medical device marketing in a downstream role. Typically 6+ years of successful leadership experience. To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Dexcom. Only authorized staffing and recruiting agencies may use this site or to submit profiles, applications or resumes on specific requisitions. Dexcom does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to the Talent Acquisition team, Dexcom employees or any other company location. Dexcom is not responsible for any fees related to unsolicited resumes/applications.

Responsibilities

You will align global brand and marketing strategy into regional plans fit for local market conditions and oversee localization of global content for regional audiences. You will develop and execute region-specific marketing communication strategies that support sales growth across diverse APAC markets.