App Marketing Manager | THG Nutrition at THG
Manchester, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

07 Jul, 25

Salary

0.0

Posted On

08 Apr, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Platforms, Influencer Marketing, Nutrition, Campaigns, Tableau, Email, E Commerce, Google Analytics, Analytics, Paid Media, Social Media, Presentation Skills, App, Analytical Skills

Industry

Marketing/Advertising/Sales

Description

ABOUT THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for?

PREFERRED QUALIFICATIONS:

  • 3+ years of experience in marketing, with experience in mobile app marketing being highly desirable.
  • Experience working in e-commerce, fitness, or nutrition brands is a plus.
Responsibilities

WHAT SKILLS & EXPERIENCE DO I NEED FOR THIS ROLE?

  • Proven experience in marketing strategy development and execution, particularly in digital and mobile app marketing is a plus.
  • Strong understanding of the mobile marketing ecosystem, including user acquisition, in-app engagement, app store optimisation (ASO), and app monetisation.
  • Experience in managing and optimising campaigns across multiple channels (email, push notifications, social media, paid media, influencer marketing, etc.).
  • Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions to improve performance.
  • Ability to lead cross-functional teams and manage multiple projects with competing deadlines.
  • Excellent communication and presentation skills, with the ability to engage and influence stakeholders at all levels.
  • Experience in using marketing tools, platforms, and analytics (e.g., Google Analytics, Apptweak, Tableau and mobile attribution platforms like AppsFlyer) to drive app performance.
  • Familiarity with app performance KPIs and user segmentation strategies.
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