ABOUT US

We are an innovative start-up developing a brand-new lifestyle services mobile application designed to make everyday living smarter, more convenient, and more connected. Our app is currently in the pre-launch stage, and we are building a dynamic team to drive its market entry and long-term growth.

ABOUT THE ROLE

As our App Marketing & Operations Manager, you will play a critical role in preparing the product for market launch, building its brand presence, and driving user acquisition and engagement from day one. This is a unique opportunity to join at the ground level, shape the go-to-market strategy, and have a direct impact on the app’s success.

KEY RESPONSIBILITIES

• Develop and execute the pre-launch and post-launch marketing strategies to position the app effectively in the UK market.
• Plan and implement online and offline promotional campaigns to build brand awareness and attract target users.
• Collaborate with the product and design teams to ensure marketing assets, app store listings, and content are optimised for user engagement.
• Manage social media accounts, content calendars, and community engagement activities.
• Monitor and analyse marketing performance metrics to optimise campaigns and user acquisition funnels.
• Conduct competitor and market research to identify opportunities and refine positioning.
• Support partnerships with influencers, local businesses, and lifestyle service providers to drive cross-promotion.
• Coordinate with the development team on feature launches, updates, and user feedback loops.