We’re looking for a dynamic and experienced Digital Marketer with a consumer subscription background to join the Apple Services Marketing team to lead iCloud and Apple One advertising in all international markets except the US and China. Youʼll ensure our Apple One and iCloud advertising programs are carried out to the highest standards and with the maximum effect, focusing on SEM, paid social, display, DOOH, CTV and programmatic advertising. The ideal candidate brings experience running digital performance and brand campaigns built to grow business and a passion for content.

DESCRIPTION

You will be responsible for the advertising of Apple’s iCloud and Apple One subscription services in International markets (except US and China). You will sit on the Central International Advertising team, who collectively work across all services and advertising functions with a performance-driven ethos. You will collaborate with a broad range of stakeholders, including Local marketing teams, Global marketing, Creative teams, and our Agency partners, to ensure campaigns are aligned with business objectives and delivered on time. Success will be measured by your ability to drive acquisition, conversion, and engagement through marketing campaigns across paid media platforms. You will also be responsible for the following: Deliver media strategies for iCloud and Apple One, aligned with business objectives Drive business growth through acquisition, user engagement and churn reduction Partner with our agency teams to monitor results across campaigns and embed optimisations Deliver regular leadership communications, with digestible insights, learnings and future recommendations Build new innovations, with an ongoing test, measure learn focus, to enhance results The successful candidate will be a driven, creative, and effective marketer with a strategic view towards the growth of the Apple subscription services

MINIMUM QUALIFICATIONS

• Extensive experience managing large scale advertising campaigns across subscription businesses
• Expertise in managing media agencies across multiple markets
• Strong analytical skills
• Deep Search, Display, Programmatic and Social advertising knowledge
• Excellent communication skills
• Hands-on attitude and excellent attention to the detail

PREFERRED QUALIFICATIONS

Accomplished in attribution methodologies and modelled measurement
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Submit C

Please refer the Job description for details