Assistant Brand Manager (Freestyle Libre) at Abbott Laboratories Limited

Ho Chi Minh City, , Vietnam -

Full Time

Start Date

Immediate

Expiry Date

05 Sep, 26

Salary

0.0

Posted On

07 Jun, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Marketing, Project Management, Financial Analysis, Data Analysis, Communication, Negotiation, Problem Solving, Interpersonal Skills, English Proficiency, MS Office

Industry

Hospitals and Health Care

Description

About Abbott Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology. Working at Abbott At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to: Career development with an international company where you can grow the career you dream of. A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune. A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists. MAIN RESPONSIBILITIES Provide input for developing brand marketing campaigns and HCP/patient-oriented promotion programs, aligned with product positioning, brand strategy, and ethical communication guidelines. Closely follow up with vendors and align with internal stakeholders to ensure all marketing campaigns and promotional activities are executed on time, in full, and in compliance with quality standards. Develop and coordinate promotional/educational materials such as brochures, product catalogues, information booklets, and other brand communication tools, ensuring consistency with product positioning and approved claims. Work with internal teams or external partners to conduct market surveys and gather feedback on promotional programs, customer/HCP perception, acceptance, and program effectiveness; propose improvement actions where needed. Track and evaluate the effectiveness of promotional programs, monitor remaining stock of promotional materials/gifts, and propose corrective actions when issues arise. Support the development of product training materials for the Field Force on an ongoing basis; keep the Field Force updated on product knowledge, key brand messages, and competitor information. Review product-related complaints and coordinate with relevant teams to propose appropriate solutions. Collect, consolidate, and verify data related to internal sales, retailer audit, product/promotion performance, customer/consumer feedback, and market behavior; prepare reports for relevant managers. Ensure proper documentation, approval records, and filing for all execution activities. Coordinate with relevant stakeholders to consolidate budget and activity KPIs; monitor actual spending to ensure alignment with the approved budget plan. Ensure all business and marketing activities comply with the WHO Code, Vietnam regulations, relevant legal requirements, Abbott Code of Conduct, and ethical standards. MINIMUM BACKGROUND/ EXPERIENCE REQUIRED Work Experience Experience - More than 3-4 years Experience Details Relevant experience in Assistant Brand Manager / Brand Executive / Marketing Executive roles, preferably within the pharmaceuticals, healthcare, nutrition, medical, or ethical marketing environment. At least 1–2 years of experience at administration, marketing, or brand executive level. Prior experience in pharmaceutical marketing, healthcare marketing, accounting is preferable. CORE Skills Required Professional Skill • Comprehensive industry knowledge • Good time and project management • Basic understanding of financial and data analysis • Good communication and negotiation Behavioral / Leadership Skill • Self-driven team player • Strong interpersonal skills • Problem solving skills Language Skill • Good command of English Computer Skill • MS Office

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Responsibilities

Develop and execute brand marketing campaigns and promotional materials for HCPs and patients. Monitor program effectiveness, manage budgets, and ensure compliance with ethical standards and regulations.