Assistant Brand Manager

at  Jubel

PERSON SPECIFICATION

Qualification: strong academic track record with some brand ambassador or field marketing / brand activation experience
Behaviour: someone who shares and displays the JUBEL culture:
I. Values Driven: our five values aren’t just words on a wall. They are the attitudes, behaviours and skills we value in our team to influence who gets hired, promoted, or let go. We embrace diverse personalities and working styles, but every team member lives and breathes our five values:
1. Thirsty: outstanding delivery through an insatiable drive, work ethic, and external competitiveness - want it
2. Action Oriented: working at race pace with a positive and open mind towards everything, doing beats talking
3. Sustainable: operating in a way so that our planet, relationships, sales and energy levels are all built to last
4. Off-Piste: safe = risky. Bold and brave approach with smart risks and no fear of failure
5. Curious: strong and broad appetite to learn - ask questions, be humble, embrace feedback
II. High Performance: We believe the best perk we can offer people is a team of great people to work with who are equally motivated, passionate and driven.
III. Freedom & Responsibility: People who take real responsibility are rare - self-starting, motivated, disciplined, proactive, not letting anything slip through the net, and working as hard on their own as they do in front of others. We hire for real responsibility so we can have true autonomy. You are treated like an adult and trusted, so you won’t be asked where you are or what you’re doing.

KNOWLEDGE & EXPERIENCE

• A good understanding of brand activations and delivering experiences
• Balancing and managing a high number of priorities
• Building and managing relationships
• Working with a variety of suppliers to source products
• Effective negotiation skills and an understanding of commercials

SKILLS

• Very organised
• Efficient and effective prioritisation
• Problem solving
• Attention to detail
• Relationship building

THE ROLE & RESPONSIBILITIES

Reports to: Brand Manager
Key internal relationships: Field Marketing Manager (Sport & Lifestyle), Field Marketing Manager (Music & Culture), Graphic Designer, Head of Trade Activation, Head of On Trade
Key external relationships: suppliers of branded assets, brand partners, brand event venues, branded content suppliers

KEY RESPONSIBILITIES:

Brand Partnerships: supporting our Brand Manager on Brand Partnerships. For example a Brand Partnership with a clothing brand to launch a Limited Edition item would involve sourcing of samples, liaising internally with our graphic designer on the design brief, managing the production process with the brand partner, managing and communicating timelines and budgets internally with key stakeholders, and working with our e-commerce executive on the project launch.
Brand Events: supporting our Brand Manager on Brand Events. Scope of responsibilities would include things like sourcing any bespoke assets required for the event, supporting with guest list management, forecasting stock requirements for the event and working with our operations team to manage the event logistics.
Commercial team support: our sales and activation team require a variety of bespoke design requirements and bespoke assets to support our On Trade customers. Your role will be responsible for supporting them with these requirements. Projects could include but wouldn’t be limited to a merchandise item for On Trade bar staff, that would involve sourcing quotes from merchandise suppliers on the brief, liaising internally with our graphic designer on the project, getting the assets distributed to our regional team, and overall delivering the project within the required timeline and budget.
Digital Brand Assets: managing and maintaining our bank of digital brand assets according to the requirements of the broader team. This includes but isn’t limited to updates to central sales deck templates, activation design templates, and lifestyle and product photography banks. This requires clear and effective internal communication and organisation.
Field Marketing: supporting our Field Marketing team by managing the stock forecasting process for Field Marketing activations, working with our operations team to manage the logistics of deliveries to our brand assets storage unit, managing and maintaining our Field Marketing activation assets, and sourcing new assets as required.
This is not an exhaustive list of duties and is subject to review in agreement with the post holder.