POSITION SUMMARY

This position reports to the Dean of the College of Health Professions including the McAuley School of Nursing and School of Health and Rehabilitation Sciences and is responsible for the development and implementation of student recruitment, enrollment and competitive marketing plans for undergraduate and graduate programs within CHP. The person in this position will be responsible for interfacing with on and off-campus partners to help the institution meet and exceed enrollment goals, particularly in the College of Health Professions.

MINIMUM QUALIFICATIONS

Education -A Bachelor’s degree.
Experience -Two years to five years (Equivalent combination of education and employment).

PREFERRED QUALIFICATIONS

Master’s degree.
Three to four (3-4) years of experience in higher education recruitment, preferably in the health care sector.

EXPERIENCE PREFERRED:

• Knowledge of healthcare industry.
• Experience with social media outlets.
• Networking skills especially with educational leadership, medical staff leadership, and administrative leadership
• Demonstrated ability to identify, analyze, and respond to the market trends to renew or adapt marketing strategies.

KNOWLEDGE, SKILLS, AND ABILITIES

• Must be self-motivated with strong attention to detail.
• Passion for higher education.
• Demonstrated computer competency including use of a CRM, preferably Slate.
• Strength in data analysis and problem solving.
• Innovative and goal-oriented.
• Ability to work independently and as part of a team.
• Commitment to connecting and building relationships with prospective students.
• Demonstrated excellent verbal and written communication and solid interpersonal skills.
• Experience working with faculty/staff/students from post-secondary institutions.
• A valid driver’s license.

PHYSICAL REQUIREMENTS

Job may require lifting light weight objects (1 to 10 pounds) with no repetitive bending or stooping. Occasionally lift average weight objects (1 to 10pounds).

• Identify, plan and/or participate in on-and off-campus recruitment activities to professionally represent and promote the university to external constituencies, including but not limited to hospitals, healthcare organizations, community colleges, 4-year institutions, and other identified student markets.
• Serve as an information resource to students, faculty and staff by maintaining knowledge of transfer and undergraduate coursework, admission requirements, college selection process, curriculum expectations, and program outcomes.
• Provide personalized and effective communications to prospective and admitted students.
• Serve as a point of contact for prospective international students within CHP, providing guidance on application requirements and ensuring a smooth transition for newly admitted students.
• Evaluate data from self-initiated and standard enrollment reports to determine actions which will maximize recruitment territory management.
• Assist with the development and execution of communication and marketing content and create engaging messaging for student outreach.
• Work withe the university academic sector to design efficient and effective guidelines and processes for admission.
• Work closely with the Office of Admissions to combine recruitment efforts, marketing and operations to ensure collaboration and efficiency.
• This position requires night and weekend work and moderate travel throughout the year.
• Other duties as assigned by the dean.
  Requirements: