Assistant Director of Marketing & Communications at Accor

Dubai, Dubai, United Arab Emirates -

Full Time

Start Date

Immediate

Expiry Date

04 Jun, 26

Salary

0.0

Posted On

06 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, Communication, Brand Ambassador, Strategy Development, Campaign Execution, Advertising, Promotional Activities, Creative Agency Management, Digital Marketing, Content Creation, Public Relations, Interpersonal Skills, Strategic Thinking, Organization, Adaptability, Guest Service

Industry

Hospitality

Description

Company Description An architectural surprise inspired by an Egyptian aesthetic, 5-star Raffles Dubai offers the luxury of city-centre space, impeccable service and sophisticated Asian style. A 15-minute drive from Dubai International Airport, it is ideally located in the business and shopping district, adjacent to Wafi Mall and close to the magnificent Khan Murjan souk and the convention centres. Job Description PURPOSE OF POSITION This role oversees and leads all marketing & communication efforts in the hotel. The Assistant Director of Marketing & Communications is responsible to create and promote on-brand messaging to guest through various channels with the goal of enhancing the image of the hotel, driving consumer awareness, increasing market share, and building brand awareness. This role oversees and leads all marketing & communication efforts in the hotel. KEY ROLES & RESPONSIBILITIES Reporting to the Director of Sales & Marketing (DOSM), responsibilities and essential job functions include: Manage all activities within the marketing department, ensuring all brand standards are followed Creates & executes annual marketing plan Serve as the hotel’s primary brand ambassador, ensuring that brand guidelines are followed Develop the hotel’s communication strategies and executes the marketing campaigns in conjunction with the Sales, Spa, Food and Beverage departments to ensure profit, growth and brand exposure Plan and oversee the hotel’s advertising and promotional activities Manage the hotel’s creative agency to develop all marketing collateral, promotional pieces, and advertising campaigns Work with digital marketing colleague to develop compelling consumer and media content Oversee all marketing initiatives for the hotel Verifies all collateral is as per brand standard guidelines Verifies all advertising for the hotel in digital channels is in alignment with brand voice Build and maintain positive relations with the Corporate and Regional offices Oversee photo shoots for the hotel and seasonal campaigns PERSONAL ATTRIBUTES Excellent understanding of luxury market Excellent understanding of all hotel departments Knowledge of basic accounting, and analytical capabilities required. Ability to assess and evaluate employee’s performance fairly. Must have strong interpersonal skills with attention to details A leader with a positive attitude Strategic thinking combined with the ability to move strategy to action Self-motivated, creative and confident, with a highly energetic personality An engaging and empathic leader Ability to meet deadlines consistently and manages stress gracefully Pro-active and takes initiative Must be organized and ability to work independently and follow systems and procedures Must be adaptable to change of strategy, ideas, systems etc. Must be guest service oriented Qualifications EXPERIENCE & QUALIFICATIONS Bachelor’s degree in Marketing, Business, or related major Minimum 5 years’ experience in the marketing, digital or related professional area Hospitality marketing or advertising agency experience preferred A passionate individual with experience in marketing, traditional & digital, as well as e-commerce and communication (PR) Strong luxury hotel background is preferred Fluency in English, written and spoken Additional Information Raffles Dubai Sheikh Rashid Road, Wafi121800 Dubai, United Arab Emirates Job-Category: Sales & Marketing Job Type: Permanent Job Schedule: Full-Time

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Responsibilities

This role is responsible for overseeing and leading all marketing and communication efforts for the hotel, creating and promoting on-brand messaging across various channels to enhance the hotel's image and drive market share. Key duties include managing the marketing department, executing the annual marketing plan, developing communication strategies, and overseeing advertising and promotional activities.