Assistant Manager, Brand Management, APEC (Select Brands) at TOWNEPLACE SUITES BY MARRIOTT SAN DIEGO AIRPORT LIBERTY STATION
Singapore, Singapore, Singapore -
Full Time


Start Date

Immediate

Expiry Date

27 Sep, 26

Salary

0.0

Posted On

29 Jun, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Brand Management, Project Coordination, Stakeholder Engagement, Hotel Operations, Cross-functional Collaboration, Presentation Skills, Problem Solving, Organizational Skills, Communication, Brand Compliance, Strategic Planning, Operational Excellence

Industry

Hospitality

Description
  JOB SUMMARY * Support the execution of Select Service and Midscale brand strategies, initiatives, and standards across APEC.  * Partner with regional, area, and hotel teams to drive consistent brand delivery, operational excellence, and guest experience.  * Drive brand operations through the development, governance, and continuous enhancement of brand and hotel standards, partnering with hotel teams to ensure brand compliance and operational readiness. * Contribute to multi-brand projects, activations, communications, and stakeholder engagement initiatives.  * Ensure brands remain clearly differentiated through distinct positioning, products, experiences, and standards.  * Collaborate cross-functionally to deliver brand-aligned solutions and support strategic priorities.  * Facilitate training and communications to strengthen understanding of brand standards, positioning, and programs. SCOPE Responsible for the management of Select and Midscale brands; as determined by the Director * Key project facilitation and integration across APEC * Support Liaison between global/continent Brand and regional operations  CANDIDATE PROFILE  Education and Experience  * Prior hotel operations experience is strongly preferred  * Three or more years of property‑level experience is an advantage. * Exposure to working with multiple hotel brands is beneficial. * Experience coordinating projects to ensure work is delivered on time and within budget * Hands‑on experience supporting projects with agencies, vendors, or strategic partners.  * Strong presentation and communication skills, with the ability to help develop clear, compelling presentations.  * Proven ability to work effectively with cross‑functional teams to support business priorities.  * Demonstrated capability to support complex projects from planning through successful execution.  * Ability to problem‑solve, think creatively, and help drive speed‑to‑market solutions.  * Strong organizational skills, with the ability to manage multiple projects at once and work under tight timelines.  * Experience collaborating with teams, vendors, or customers in remote locations or across multiple time zones.  * Strong team player who can build relationships and collaborate across disciplines.  * English proficiency required; proficiency in another Asian language (written and spoken) is strongly preferred.   CORE WORK ACTIVITIES  Managing Projects and Priorities   * Execute assigned components of the brand team’s priorities and deliver expected outcomes independently.  * Ensure all presentations and materials reflect the brand tone of voice with clear, concise, and compelling writing.  * Collaborate with team members and provide support when needed to help complete assignments on time. .  * Apply creative and practical thinking to help develop, plan, and implement new brand programs or initiatives.  * Recommend improvements to strengthen the effectiveness of existing processes or programs. * Understand and help meet the needs of key stakeholders involved in brand management work.  * Support the achievement of performance, budget, and team goals. Operations & Culture   * Manage regular communication on brand operations updates and brand standards for the field and hotels.  * Work closely with properties and regional/area operations teams to support consistent implementation of brand standards, procedures, and programs.  * Coordinate and share brand updates and brand education with hotel and above-property teams.  Brand Strategy & Planning * Assist in communicating brand strategy, product positioning, and implementation guidance across teams.  * Support the dissemination of brand standards to Brand Management Leaders, GMs, Operations Leaders, and other audiences.  * Act as a brand standards advocate, helping reinforce compliance across the continent.  Brand Performance & Development   * Support the rollout of global brand operation strategies while ensuring alignment with APEC and market-specific needs.  * Assist with the localization and implementation of new brand initiatives in APEC.  * Partners with brand leads and operations team to ensure on-brand products and guest journey elements are delivered.  * Monitor brand performance indicators (e.g., guestVoice, MI Healthcheck) and work with cross-functional teams to recommend follow-up actions aligned with brand and continent goals. Operations & Culture   * Manage regular communication on brand operations updates and brand standards for the field and hotels.  * Work closely with properties and regional/area operations teams to support consistent implementation of brand standards, procedures, and programs.  * Coordinate and share brand updates and brand education with hotel and above-property teams.  * Support onboarding processes and scheduling for General Managers and key stakeholders. Style & Design * Provide support and guidance on operational design aspects tied to the branded guest journey (e.g., sensory elements, look books).  * Engage with ADOPS, Regional Operations Leaders, and hotel teams to support execution. MANAGEMENT COMPETENCIES  Leadership * Adaptability - Maintains performance level under pressure or when experiencing changes or challenges in the workplace. * Communication - Conveys information and ideas to others in a convincing and engaging manner through a variety of methods. * Problem Solving and Decision Making - Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develops and evaluates alternatives and solutions, solves problems, and chooses a course of action. * Professional Demeanor - Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values. Managing Execution * Building and Contributing to Teams - Participates as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members. * Driving for Results - Sets high standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required. * Planning and Organizing - Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed. Building Relationships * Coworker Relationships - Interacts with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships. * Customer Relationships - Develops and sustains relationships based on an understanding of customer/stakeholder needs and actions consistent with the company’s service standards. * Global Mindset - Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential. Learning and Applying Professional Expertise * Applied Learning - Seeks and makes the most of learning opportunities to improve performance of self and/or others. * Business Acumen - Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges. * Technical Acumen - Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges. * Brand Management -The ability to generate brand strategies that create brand recognition and differentiation and ultimately have a positive impact on customer relationships and business profitability. * Proficiency in basic computer skills is a prerequisite, with a demonstrated technical acumen in project management being highly desirable. * Exceptional communication and interpersonal skills, enabling effective collaboration and seamless liaison with diverse stakeholders.   Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global  team, and become the best version of you.

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Responsibilities
Support the execution of Select Service and Midscale brand strategies and standards across the APEC region. Partner with hotel teams to ensure brand compliance, operational readiness, and a consistent guest experience.
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