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Assistant Manager - Marketing at Apollo Hospitals
Chennai, tamil nadu, India -
Full Time

Start Date

Immediate

Expiry Date

05 Apr, 26

Salary

0.0

Posted On

05 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Marketing, Healthcare Management, Communication, Interpersonal Skills, Relationship Building, Medical Terminology, MS Office, CRM Tools

Industry

Hospitals and Health Care

Description
The Doctor Referral Marketing is responsible for building and maintaining strong relationships with doctors and healthcare professionals to drive patient referrals to the hospital. This role involves strategic outreach, communication, and engagement activities to enhance the hospital’s referral network and ensure a seamless experience for referring physicians. Key Responsibilities: Develop and implement strategies to increase doctor referrals for hospital services. Build and maintain strong relationships with doctors, clinics, and healthcare providers. Conduct regular visits to doctors and clinics to promote hospital specialties and services. Organize CME programs, workshops, and networking events for doctors. Act as a liaison between referring doctors and hospital departments to ensure smooth coordination. Track and analyze referral trends and prepare periodic reports for management. Ensure compliance with hospital policies and ethical marketing practices Required Skills & Qualifications: Bachelor’s degree in Marketing, Healthcare Management, or related field. 2–4 years of experience in healthcare marketing or doctor referral programs. Strong communication and interpersonal skills. Ability to build and maintain professional relationships. Knowledge of hospital services and medical terminology is an advantage. Proficiency in MS Office and CRM tools.
Responsibilities
The Assistant Manager - Marketing is responsible for developing strategies to increase doctor referrals and maintaining relationships with healthcare professionals. This role also involves organizing events and ensuring smooth coordination between referring doctors and hospital departments.