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Assistant Manager Marketing at IHG Career

, Uttar Pradesh, India -

Full Time

Start Date

Immediate

Expiry Date

20 Jun, 26

Salary

0.0

Posted On

22 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Social Media Management, Creativity, Content Development, Communication, Presentation Skills, Analytical Thinking, Marketing Strategy, Campaign Execution, Brand Management, Market Research, SEO, SEM, PR Activities

Industry

Hospitality

Description

1. Marketing Strategy & Planning Assist in developing and implementing annual marketing plans aligned with business goals. Support promotional campaigns for rooms, F&B outlets, banquets, and special events. Conduct market research and competitor analysis. 2. Digital Marketing Manage social media platforms (Instagram, Facebook, LinkedIn, etc.). Coordinate with agencies for SEO, SEM, and paid campaigns. Monitor online reputation and respond to guest reviews on platforms like Google & TripAdvisor. 3. Brand Management Ensure brand guidelines of IHG are followed across all marketing materials. Create and manage marketing collaterals, brochures, and creatives. Maintain consistency in brand communication. 4. Campaign Execution Plan and execute seasonal promotions, festivals, and hotel events. Coordinate with F&B, Sales, and Operations teams for campaign rollouts. Track campaign performance and ROI. 5. Partnerships & PR Build relationships with local influencers, media, and corporate partners. Support PR activities and press releases. Organize promotional events and brand activations. 6. Reporting & Analysis Prepare monthly marketing reports and performance dashboards. Analyze campaign effectiveness and suggest improvements. --- Qualifications & Experience Bachelor’s degree in Marketing, Hospitality, or related field. 2–4 years of experience in marketing (preferably in hospitality or hotel industry). Knowledge of digital marketing tools and social media platforms. Strong communication and creative skills. --- Key Skills Digital Marketing & Social Media Management Creativity & Content Development Communication & Presentation Skills Analytical Thinking

Responsibilities

The Assistant Manager Marketing will support the development and execution of annual marketing plans, covering rooms, F&B, and events, while managing digital marketing efforts across social media, SEO, and SEM. This role also involves ensuring brand guideline adherence, executing campaigns, building partnerships, and preparing performance reports.