Assistant Manager Marketing at Trickle Up
Rawalpindi, Punjab, Pakistan -
Full Time


Start Date

Immediate

Expiry Date

20 May, 26

Salary

0.0

Posted On

19 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Digital Campaign Management, Meta Ads, Google Ads, LinkedIn Ads, Social Media Strategy, KPI Monitoring, CPC, CTR, ROAS, Conversion Rate Optimization, A/B Testing, Marketing Planning, Brand Positioning, Market Analysis, Content Strategy, Performance Analytics

Industry

Non-profit Organization Management

Description
Digital Campaign Management Plan, execute, and optimise multi-channel digital campaigns (Meta, Google Ads, LinkedIn, etc.) Develop performance-driven social media strategies aligned with business objectives Monitor campaign KPIs including CPC, CTR, ROAS, and conversion rates Conduct A/B testing to improve engagement and lead generation Strategic Marketing Support Assist in annual and quarterly marketing planning Support brand positioning and digital presence enhancement Conduct competitor and market analysis to identify growth opportunities Contribute to content strategy and campaign messaging frameworks Performance Analytics & Reporting Analyse campaign performance and prepare actionable reports Provide data-backed insights for continuous improvement Collaborate with sales teams to align marketing-qualified leads (MQLs) Cross-Functional Collaboration Work closely with creative, content, and sales teams Coordinate with external vendors or agencies when required Minimum 4+ years of experience in digital marketing Proven experience managing paid advertising campaigns Strong understanding of social media growth and performance marketing Excellent command of written and spoken English Strong analytical and reporting skills Experience in structured corporate or agency environment Competitive salary + performance-based bonuses Paid annual and sick leave 5-day work week (weekends off) Professional development opportunities Collaborative, growth-focused work environment
Responsibilities
The role involves planning, executing, and optimizing multi-channel digital campaigns across platforms like Meta and Google Ads, while developing performance-driven social media strategies aligned with business goals. Additionally, the manager will analyze campaign performance, prepare actionable reports, and contribute to overall marketing planning and brand positioning.
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