Assistant Manager - Performance Marketing at Unilever

Mumbai City, maharashtra, India -

Full Time

Start Date

Immediate

Expiry Date

27 Jun, 26

Salary

0.0

Posted On

29 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Performance Marketing, Data Analysis, KPI Measurement, Paid Media Optimization, Experimentation, Audience Cohorts, Reporting, Stakeholder Management, MS Excel, MS PowerPoint, Paid Platform Management, Creativity, Empathy, Analytical Thinking

Industry

Manufacturing

Description

Job Title: Assistant Manager - Performance Marketing Location: Mumbai ABOUT UNILEVER: Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, nine out of ten Indian households use our products to feel good, look good and get more out of life – giving us a unique opportunity to build a brighter future. At HUL, we believe that every individual irrespective of their race, colour, religion, gender, sexual orientation, gender identity or expression, age, nationality, caste, disability or marital status can bring their purpose to life. So apply to us, to unleash your curiosity, challenge ideas and disrupt processes; use your energy to make the world a better place. As you work to make a real impact on the business and the world, we’ll work to help you become a better you! Managing Performance marketing for Quick Commerce platforms ROLE CONTEXT: We are looking for a Performance Marketing Specialist who will be a part of HUL’s Quick Commerce team based at Andheri, Mumbai HO. He/she will be responsible for running performance marketing team across customers like Swiggy, Zepto etc. The right candidate should be able to: • Analyse large data sets and identify trends and insights • Measure the right KPIs either directly or indirectly for on/off platform paid/organic activities • Identify the levers of growth and optimize paid media plans to maximize sales output • Manage and execute the experiment pipeline and codify learnings • Distil audience cohorts and deploy them on the applicable platforms to measure their relative performance • Maintain reports of the relevant metrics and share them with the right stakeholders at the right cadence. Skill Requirements: • Proficiency in MS Excel, MS PowerPoint • Preferably 4-5 years of work experience • Paid platform management knowledge of platforms like Amazon (AMS), Flipkart, Blinkit, Zepto etc. will be preferred • Collaboration and strong stakeholder management skills are a must. Core aspects underpinning all skills: Creativity, Empathy, Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking & Rigour. Join us and create A better business. A better world. A better you. Click to know more: www.hul.co.in "All official offers from Unilever are issued only via our Applicant Tracking System (ATS). Offers from individuals or unofficial sources may be fraudulent—please verify before proceeding " Better Business. Better World. Better You. We’ve been pioneers, innovators and future-makers for over 120 years. Learn More

Responsibilities

This role involves managing performance marketing efforts specifically for Quick Commerce platforms like Swiggy and Zepto, requiring the analysis of large datasets to identify trends and measure key performance indicators for paid and organic activities. The specialist will also be responsible for optimizing paid media plans to maximize sales output and maintaining relevant metric reports for stakeholders.