• Develop, execute marketing strategy, manage, and grow the Association’s social media engagement and presence
• Review and update website and social media content
• Ideate, develop event briefs, execute and oversee event plans alongside the event organizers and/or stakeholders
• Develop workshops, talks, events, tours, and other on-ground activations to promote the Chinatown precinct
• Engage with stakeholders and content partners for collaborations
• Outreach for new curation and program for Themed Market
• Communicate and co-ordinate with precinct-wide stakeholders for assorted marketing features and promotions
• Using existing tools to promote and activate stakeholder’s precinct-wide
• Ensure timelines and budgets are in line with plans
• Liaise with the Board and Executive Director to manage the Annual General Meetings and EXCO Meetings and process new Membership
• Develop and implement new membership engagement programs and help identify and cultivate new members and retain current members
• Prepare annual budget and forecast for the Marketing department

REQUIREMENTS

• Degree in Marketing, Business, or any related discipline
• Preferably with at least 3 years of managerial experience
• Strong leadership, analytical, and project management skills with excellent organizational skills to function effectively and multi-task under time constraints and within established timelines
• Familiar with various social media and digital channels
• Creative mindset and an eye for detail on the latest market trends
• Fluent in English and Mandarin (required to serve Mandarin-speaking clients). Excellent written and verbal communication skills

Please refer the Job description for details