Assistant Product Marketing Manager at Weekday AI

, , India -

Full Time

Start Date

Immediate

Expiry Date

14 Apr, 26

Salary

0.0

Posted On

14 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Marketing, Go-to-Market Strategy, SaaS Marketing, Lead Generation, AI / Tech Products, Growth Marketing, Messaging & Positioning

Industry

technology;Information and Internet

Description

This role is for one of the Weekday's clients Min Experience: 2 years JobType: full-time We are looking for a driven Assistant Product Marketing Manager who takes true ownership of product marketing initiatives. This role goes beyond promotion—you will play a key part in positioning an AI-powered product, building market awareness, and driving qualified lead generation that supports business growth. Rather than focusing on fixed years of experience, this role values problem-solving ability, product mindset, and execution ownership. You’ll thrive if you enjoy experimenting, learning fast, and taking initiative in a dynamic, founder-led environment. Key Responsibilities Support the development and execution of go-to-market strategies for an AI-based SaaS platform. Craft clear, compelling product messaging and positioning for different customer segments. Plan and execute lead generation campaigns across organic and paid channels. Own and optimize the end-to-end marketing funnel, from awareness through conversion. Independently identify, test, and scale new marketing opportunities and channels. Collaborate closely with design, content, and technical teams to execute campaigns effectively. Track campaign performance, analyze results, and share actionable insights and recommendations. What We’re Looking For Strong ability to market and promote products, particularly SaaS or digital tools (agency experience is a plus, not mandatory). A self-starter mindset with the ability to learn quickly and solve problems without detailed instructions. Excellent communication, storytelling, and positioning skills. High level of ownership and comfort working independently. Ability to perform well in a fast-paced, evolving, and low-structure environment. Preferred / Nice to Have Experience marketing to SaaS or D2C audiences. Understanding of SEO, CRO, and growth marketing concepts. Familiarity with marketing automation platforms, analytics tools, and CRM systems. Skills Product Marketing Go-to-Market Strategy SaaS Marketing Lead Generation AI / Tech Products Growth Marketing Messaging & Positioning

Responsibilities

The Assistant Product Marketing Manager will support the development and execution of go-to-market strategies for an AI-based SaaS platform. They will craft product messaging, execute lead generation campaigns, and optimize the marketing funnel.