Assistant Vice President, WM Marketing – E*TRADE Client Marketing at Morgan Stanley

Harrison, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

21 Jan, 26

Salary

140000.0

Posted On

23 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Email Marketing, Website Strategy, Mobile Strategy, Performance Analysis, Marketing Content Creation, Legal Compliance, Data Analysis, Communication Skills, Collaboration, Financial Services, Creative Agency Management, Process Improvement, Client Targeting, Marketing Campaigns, Regulatory Disclosures, Business Acumen

Industry

Financial Services

Description

Develop email, website, and mobile strategy for prioritized marketing campaigns and manage the end-to-end execution from ideation through channel delivery and performance analysis. Identify key target audiences for campaigns, develop client list using the appropriate technical criteria, and review to ensure accuracy. Generate detailed marketing briefs and facilitate the creation of engaging marketing content across channels (e.g. email, website, mobile app) in partnership with creative agency resources. Submit marketing creative for review with the appropriate Legal, Risk, and Compliance reviewers, and engage in constructive dialog to incorporate feedback. Oversee the deployment of approved marketing content across channels and ensure the accuracy of content in production, including detailed regulatory disclosures where applicable. Analyze marketing performance data (e.g., email engagement, website impressions), derive insights to inform future strategy, and socialize results with outside stakeholders. Support team-wide workstreams including updates to the team marketing calendar, compiling performance data across campaigns, and monitoring competitive trends. Detail-oriented with the ability to manage operational workstreams across the different teams required to bring a campaign to market. Experience working with creative agencies and/or developing compelling and engaging marketing content. Experience with analyzing marketing performance data and deriving business insights to evolve marketing strategy. Strong written and verbal communication skills with a proven ability to distill complex topics into simplified narratives for a broader audience, particularly in presentation format using MS PowerPoint Ability to effectively collaborate in a matrixed organization with cross-functional stakeholders including product, marketing operations, data and analytics, legal and compliance, and digital channel marketing partners. Proactive self-starter that can operate in independently in white space, demonstrates a willingness to challenge the status quo, and highlights opportunities for process improvements and changes in business strategy. Experience working in the financial services industry or other industries subject to strict regulatory oversight. Strong business acumen and understanding of financial services business models, asset management and capital markets. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren't just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There's also ample opportunity to move about the business for those who show passion and grit in their work. To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices into your browser. NY - Expected base pay rates for the role will be between 85,000 and 140,000 per year at the commencement of employment. NJ - Salary range for the position: 85,000 - 140,000 Yr. The successful candidate may be eligible for an annual discretionary incentive compensation award. The successful candidate may be eligible to participate in the relevant business unit's incentive compensation plan, which also may include a discretionary bonus. Please visit mybenefits.morganstanley.com to learn more about our benefit offerings. Consequently, our recruiting efforts reflect our desire to attract and retain the best and brightest from all talent pools. We want to be the first choice for prospective employees. It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.

Responsibilities

Develop and manage marketing campaigns across email, website, and mobile channels, ensuring end-to-end execution and performance analysis. Collaborate with creative agencies to create engaging content while ensuring compliance with legal and regulatory standards.