Associate Director, Brand Analytics - Rhinology, Gastro, and Allergy at Sanofi
Cambridge, MA 02139, USA -
Full Time


Start Date

Immediate

Expiry Date

06 Sep, 25

Salary

208750.0

Posted On

07 Jun, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Komodo, Snowflake, Excel, Forecasting, Tableau, Python, Power Bi, Sales Operations, Qlik, Presentation Skills, Business Acumen, R, Programming Languages, Business Intelligence Tools, Analytical Skills, Symphony, Powerpoint

Industry

Marketing/Advertising/Sales

Description

BASIC QUALIFICATIONS:

  • BA / BS with a minimum of 7-years of experience in pharmaceutical Brand / Advanced Analytics, Forecasting, and / or Sales Operations; equivalent combination of education (MS / MA / MBA / PhD) and / or consulting experience may be considered
  • Proven business acumen, with strong communication & presentation skills
  • Well-developed strategic thinking ability, with capacity to synthesize disparate sources of data to provide a coherent narrative and actionable insights
  • Strong analytical skills, with ability to design, develop, and execute analyses to answer complex business questions
  • Life sciences analytics experience, with understanding of best practices and ability to access and manipulate large data sets via cloud-based data warehouse / analytics platforms
  • Experience with programming languages (e.g., SQL, R, Python, etc.) and data science principles
  • Experience with key pharmaceutical data sources and analytics platforms, including:
  • National-level sales / demand data (e.g., IQVIA NPA & NSP)
  • Longitudinal HCP & patient-level claims (e.g., IQVIA, Symphony, Komodo, etc.)
  • Specialty pharmacy / patient services data (e.g., Capgemini / LiquidHub)
  • CRM systems (e.g., Veeva, Salesforce, etc.)
  • Data management & analysis platforms (e.g., Databricks, Snowflake, etc.)
  • Data visualization / business intelligence tools (e.g., Power BI, Tableau, Qlik, etc.)
  • MS Office applications (Excel, PowerPoint, Word)

PREFERRED QUALIFICATIONS:

  • Master’s Degree or MBA preferred
  • Experience in relevant Therapeutic Area
Responsibilities
  • Act as strategic partner to brand team leadership in key activities, such as brand planning, performance reviews, new indication launches, and assessment of new initiatives
  • Partner with brand team to develop and measure KPIs associated with brand strategy and tactics
  • Lead development and maintenance of KPI reports for the commercial team, covering Marketing, Sales, PSS, and Market Access functions
  • Synthesize brand performance metrics into a cohesive narrative, and deliver strategic insights to Commercial leadership
  • Support new launches through leadership of behavioral segmentation and targeting
  • Perform ad-hoc national and sub-national analyses to proactively identify areas of opportunities and threats, leveraging marketing tactic utilization, sales execution, and customer adoption metrics
  • Partner with Analytics leads across Sanofi’s portfolio to collaborate on Franchise performance insights and deep dives
  • Partner with Advanced Analytics colleagues to support optimization of promotional spend (e.g., marketing mix analyses) and better understand / impact key business levers (e.g., application of AI / ML models to understand patient conversion, predict HCP product selection, etc.)
  • Liaison with external vendors in the production of sub-national Sales Force Effectiveness reports
  • Create dashboards to synthesize information and enable business decisions
  • Coordinate with data management to ensure insights are based on reliable, high-quality information
  • Coach junior team members for onboarding, upskilling and Sanofi specific processes/data
  • Lead Hub team day to day on projects in a matrix management structure
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