JOB DESCRIPTION SUMMARY

As Associate Director, Clinician Marketing, you will be responsible for the strategic oversight, execution, and performance of PureWick™ reimbursed consumers. You will be responsible for driving awareness of PureWick awareness to clinicians and improving the clinician experience. The individual in this role must have the ability to manage a portfolio of business-critical marketing operations across e-commerce, marketing journeys, analytics, customer support & sales, technology, fulfillment, and finance. Candidates will be expected to work in our Covington, GA office Monday through Thursday and work at home on Friday.

JOB DESCRIPTION

We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.

• Develops and executes strategic plans to drive clinician awareness, conversion, and engagement through omnichannel strategies, process, service, and technology optimizations and innovations
• Responsible for clinician marketing operations from awareness to adoption
• Partners with sales, customer service, and fulfillment operations to ensure program KPI and SLAs are being met across internal and external partners and drives improvements in KPI monitoring and analytics programs across the full lifecycle of the customer’s experience
• Collaborates with marketing team members and cross-functional stakeholders to drive positive business outcomes through new tests, feature, initiative, and product/service launches
• Responsible for project and program interdependencies in terms of budgeting, business contribution, and technology
• Has a deep understanding of the Home Care business to identify opportunities for improvement across processes, resource management, and innovation
• Has a deep understanding of key innovations and consistently leverages omnichannel best practices