ASSOCIATE DIRECTOR - DIGITAL MEASUREMENT AND TAGGING at Information Technology Senior Management Forum
Indianapolis, Indiana, USA -
Full Time


Start Date

Immediate

Expiry Date

18 Jun, 25

Salary

179300.0

Posted On

19 Mar, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Sponsorship

Industry

Marketing/Advertising/Sales

Description

Posted Date
3/15/2025
Description
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

POSITION DESCRIPTION:

To maintain a leadership position in the digital space and maximize effectiveness across digital marketing channels, Lilly has a critical need to establish, standardize, track, and maintain the ongoing performance and health of its websites and digital campaigns. The Digital Engagement Team is looking for an experienced candidate with highly analytical, outcomes-focused measurement and tagging expertise, who can drive the digital engagement measurement process – from Key Performance Indicator (KPI) definition to technical implementation, as well as ongoing data analysis and insights gathering. The Digital Measurement and Tagging Manager will lead the marketing organization in defining a best-in-class, standardized approach to website measurement, digital channel performance, and optimization by implementing an effective measurement framework, tagging strategy, and reporting, while leveraging industry best practices. The Associate Director - Digital Measurement and Tagging reports directly to the Senior Director - Enterprise Websites.

MINIMUM EXPERIENCE/PERSONAL SKILL REQUIREMENTS:

  • Bachelor’s Degree
  • 5+ years of digital analytics
  • Qualified candidates must be legally authorized to be employed in the United States. Lilly does not anticipate providing sponsorship for employment visa status (e.g., H-1B or TN status) for this employment position.

EDUCATION REQUIREMENTS:

  • BA/BS, Masters or MBA
Responsibilities

Please refer the Job description for details

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