Associate Manager - Talent & Influencer at 2K
London, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

03 Jun, 25

Salary

0.0

Posted On

03 Mar, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

WHO WE ARE

2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios responsible for developing 2K’s portfolio of world-class games across multiple platforms, include Visual Concepts, Firaxis, Hangar 13, CatDaddy, Cloud Chamber, 31st Union, and HB Studios. Our portfolio of titles is expanding due to our global strategic plan, building and acquiring exciting studios whose content continues to inspire all of us! 2K publishes titles in today’s most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment.
Our team of engineers, marketers, artists, writers, data scientists, producers, thinkers and doers, are the professional publishing stewards of our growing library of critically-acclaimed franchises such as NBA 2K, 2K PGA, Battleborn, BioShock, Borderlands, The Quarry, The Darkness, Mafia, Sid Meier’s Civilization, Marvel’s Midnight Suns, WWE 2K, and XCOM.
At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We encourage ALL applicants to explore our global positions, even if they don’t meet every requirement for the role. If you’re interested in the job and think you have what it takes to work at 2K, we encourage you to apply!

WHAT WE NEED

The Talent & Influencer Team is the cultural driver of the 2K brand and closely aligns its titles with the tentpole moments across sports, music, and fashion.
We are looking for team members with a strong pulse and are proficient in what’s happening across culture who can uncover outstanding and authentic ways for the 2K brand to show up during the appropriate moments.
The Associate Manager, Talent & Influencer will play an integral role in handling and developing creator relationships, onboarding talent onto 2K campaigns, and integrating the 2K brand/game titles into creator initiatives that drive fan interest and growth.

Responsibilities
  • Go to point of contact within the Influencer Team for BU/RSGTM for day to day activation needs
  • Develop positive relationships with BU/RSGTM marketing team to gain trust as creator/influencer authority
  • Driver of relationship development and communication with our current and new creators
  • Build positive relationships with creator management teams
  • Take the lead on sharing all game title strategy and activation plans with creators to help drive marketing and influencer strategy
  • Develop workback schedules to ensure creator-led projects are timely and develop alignment across cross-functional 2K teams
  • A key member of the team that shares creator feedback to help refine marketing campaigns
  • Share creator tentpoles and activations with the greater team that are an ideal fit for the 2K brand/game titles
  • Authority on tentpole moments that creators are driving and how the 2K brand can potentially integrate where it makes sense
  • Ensure partnerships are not only beneficial for the 2K brand, but creator as well
  • Assist in the development of 2K-owned content development by pitching appropriate talent where vital
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