ABOUT POPPI

Soda’s back. Like, actually back. The twist? It’s better for you this time (and no lie, it tastes better, too)! Join the team that’s reclaiming soda one mouthwatering drop at a time. Refreshing and juicy without unnecessary sugar, it’s time to love soda again!

ADDITIONAL REQUIREMENTS

• Travel domestically for business related meetings
• Some lifting and the movement of moderate loads require 50-pound lifting requirement
• Willingness and the ability to work outside of standard business hours, including evenings and weekends, based on business demands
  The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

THE ROLE

The Associate Retail Media Manager role will be responsible for leading the development and execution of our holistic paid search strategy across key e-commerce platforms and retail media networks. The ideal candidate thrives in a highly collaborative and fast-paced environment as they will work closely with internal teams and external agency partners. The role of Associate Retail Media Manager will be crucial to the continued growth of our media system and contribution to online revenue.

WHAT YOU’LL DO

• Oversee media strategy across e-commerce retailers (Amazon, Walmart, Instacart, Target, etc.)
• Collaborate with our internal marketing and sales teams to ensure alignment with broader brand and business objectives
• Manage communications with external agencies and retailers to understand growth opportunities, strategies, and consumer behaviors
• Analyze and track appropriate KPIs to assess media effectiveness and uncover actionable insights
• Lead optimization of investments both in and between platforms
• Develop and deliver regular reporting and strategic insights to key stakeholders
• Proactively identify new trends, tools and opportunities to activate