JOB REQUIREMENTS

• 5+ years of B2B sales or distributor management experience, with a preference for home appliances or related industries preferred.
• Bilingual in English and Mandarin Chinese Required.
• Strong relationship management and development skillset.
• Excellent negotiation, communication, organizational, and crossfunctional collaboration skills.
• Strong leadership, analytical, and execution capability with a goaloriented mindset.
• Familiarity with the local North American market landscape is preferred.
• Bachelor’s degree in Business, Marketing, or related field preferred.

1. Drive the local sales team to overachieve the regional monthly, quarterly, and annual sales targets.
2. Drive expansion of new and existing store locations to unlock incremental market potential and consumer reach.
3. Analyzes market and competitive trends, considering statistics and expenditures, to identify customer consumption habits, forecast sales potential, build competitor databases, and develop successful sales strategies against the highly competitive landscape.
4. Develop and execute regional market penetration strategies, focusing on underserved areas in CA and surrounding states to accelerate business growth.
5. Demonstrate balanced decision-making by integrating business realities, diverse perspectives, and long-term objectives to effectively navigate complex and high-pressure situations.
6. Manage and restructure distributor networks through tiered partnership strategies, CRM software, leveraging lifecycle analytics, and using data-driven insights to boost engagement, strengthen loyalty, and minimize partner churn
7. Identify and acquire high-potential clients while maintaining long-term, trust-based win-win partnerships grounded in strategic alignment and performance-driven collaboration.
8. Design partner incentive programs and advise dealers and distributors on policies and operating procedures to ensure the functional effectiveness of the business.
9. Lead the planning and optimization of direct store operations by establishing performance benchmarks, identifying operational bottlenecks, and converting successful practices into replicable SOPs.
10. Collaborate cross-functionally with Marketing, Product, Service, Training, and HQ Strategy teams to ensure strategic alignment and effective sales execution in local markets.
11. Develop and manage the local trade show calendar, actively participate in trade shows and conventions to represent FOTILE products, and support overall marketing initiatives.
12. Lead and coach the local results-driven sales team, fostering ownership, strategic thinking, product expertise, and market analysis to develop localized sales strategies that respond to consumer trends and competitive dynamics that drive sustainable growth.
13. Lead, coach, and motivate the sales team to meet performance standards, exceed sales targets, and foster a high-performance culture.
14. Establish and implement structured mechanisms for execution accountability, performance tracking, and continuous improvement through coaching, performance feedback, and development plans for the local sales team.
15. Ad hoc duties as assigned.