Audience Program Manager at Cascade PBS

Seattle, Washington, United States -

Full Time

Start Date

Immediate

Expiry Date

16 Jan, 26

Salary

37.22

Posted On

18 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Management Systems, Project Management, Marketing Analytics, Writing, Editing, Proofreading, Data-driven Insights, Content Development, Negotiation, Collaboration, Emerging Technologies, Rights Management, Intellectual Property, Creative Direction, Quality Assurance, Audience Engagement, Programming Strategies

Industry

Media Production

Description

Description The Cascade PBS’s mission is to inform and inspire our community to make the world a better place. Our vision is to be the most essential and relevant media organization in the region. The Audience Program Manager employs programming and marketing strategies to align multiplatform content and promotion to drive audience acquisition, engagement and retention. This role bridges the teams responsible programming and promoting Cascade PBS television programming across all distribution channels while demonstrating Cascade PBS’s values of integrity, community, innovation and diversity. Hourly Rate: $33.23 - $37.22 per hour Location: Seattle - Must live in WA State Hybrid schedule available Cascade PBS offers competitive benefits to team members working 20 hours or more a week. Benefits include: 11 paid holidays 1 personal holiday 4 weeks of Paid Time Off (PTO) to start Half-day Fridays during Summer Company-matched 401(k) Retirement Plan that is fully-vested immediately Employer paid ORCA card Employee Assistance Program (EAP) Medical Dental Vision KEY RESPONSIBILITIES/DUTIES Curate web site and app home screens, carousels, collections and other content promotion Ensure organizational priorities (content, events, membership) are promoted across PBS branded apps and websites Upload video and metadata using internal media management systems as needed Partner with technology team and serve as primary business owner of web site user experience and back-end toolset Maintain various informational pages in support of business priorities Help marketing leadership establish monthly promotional priorities and communicate them across the organization Lead the editorial and production process for the monthly print-at-home viewer guide, ensuring all key deadlines are met; provide the design team with creative direction, content, feedback on drafts and revisions and final sign-off Collaborate with membership team to include their priorities in the guide and share marketing priorities for inclusion in the printed Member News mailer Support all stages of the program acquisition process including initial screening and recommendation, contract development, file acceptance and quality assurance Develop, test, and refine content strategies using data-driven insights to maximize viewer acquisition and retention Collaborate with cross-functional team to determine seasonal and thematic programming tactics Provide writing and editing support as requested Develop, refine and document processes and procedures for assigned areas Collaborate with other team members to foster a positive and productive culture and contribute toward the overall growth of the Cascade PBS. Other duties, responsibilities and activities may change or be assigned at any time with or without notice. REQUIRED SKILLS/ABILITIES Understanding of industry trends and emerging technologies in content development Knowledge of rights management and intellectual property considerations Excellent writing, editing and proofreading skills Extensive experience with content management systems Strong project management skills Understanding of marketing analytics and research EDUCATION AND EXPERIENCE Bachelor’s Degree in marketing, programming or related field, or equivalent experience strongly preferred Five years of experience in marketing or programming required Experience negotiating content acquisition and exclusive partnerships PHYSICAL REQUIREMENTS Ability to work some evenings, weekends and holidays as needed Ability to regularly type on a keyboard Ability to view data on a computer screen for long periods of time Ability to sit or stand for extended periods

Responsibilities

The Audience Program Manager employs programming and marketing strategies to drive audience acquisition, engagement, and retention. This role bridges the teams responsible for programming and promoting Cascade PBS television programming across all distribution channels.