AVS Marketing Excellence Manager at GE HealthCare

Beijing, Beijing, China -

Full Time

Start Date

Immediate

Expiry Date

07 Jun, 26

Salary

0.0

Posted On

09 Mar, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Branding, Product Promotion, Marketing Communications, Digital Communications, Events Management, Long-term Planning, Business Strategy, Project Management, Event Planning, Video Production, Leadership, Communication Skills, Social Media Marketing, Collateral Creation

Industry

Hospitals and Health Care

Description

Job Description Summary Partner with business leadership to manage branding, product and/or services promotion, and partner with the business to provide functional expertise. Participate in long-term planning, and contribute to the overall business strategy. Drive customer communications program success in the areas of marketing communications, digital communications & events management. Jobs at this level operate with some autonomy but are covered by well-defined Commercial policies or review of end results. The job allows modification of procedures and practices covering work as long as the end results meet standards of acceptability (typically annual volume, margin and compliance requirements). Responsible for medium-sized sales territories. GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world. Job Description The AVS Marketing Excellence Manager is responsible for planning, organizing, and executing AVS national programs (e.g. CMEF, CIIE, CAME etc.) that will enhance GEHC AVS branding. This role is also responsible for internal marketing & communication programs. Always working in partnership with sub-BU sales, segment & application team. Essential Functions: 1. Build up & enhance stronger GEHC AVS brand awareness via mega events, exhibition e.g. CMEF, CIIE, CAME etc. 2. Internal marketing and communication, e.g. AVS Winning Club, AVS internal newsletter, AVS townhall etc. 3. Operate AVS social media and digital marketing to enhance AVS branding via online channel 4. Responsive to requests from GEHC Central Marcom and PR team on GEHC level event and programs. 5. Interact with the segment, sales and application team on promotion collateral required for solution promotion. Qualifications: • Bachelor’s degree in marketing, commercial, business administration or related field • 10+years' experience in Marketing/Marcom, Product Marketing or related field • Healthcare industry preferred (to-B), better with experience in AVS related area • Project management skills, e.g. event planning, execution, video, KV etc. • Strong leadership with excellent communications skill. Inclusion and Diversity GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership – always with unyielding integrity. Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support. Additional Information Relocation Assistance Provided: No At GE HealthCare, we see possibilities through innovation. We’re partnering with our customers to fulfill healthcare’s greatest potential through groundbreaking medical technology, intelligent devices, and care solutions. Better tools enabling better patient care. Together, we are not only building a healthier future but living our purpose to create a world where healthcare has no limits.

Responsibilities

The AVS Marketing Excellence Manager is responsible for planning, organizing, and executing national programs, such as major exhibitions, to enhance GEHC AVS branding, alongside managing internal marketing and communication initiatives. This role also involves operating AVS social media and digital marketing channels while collaborating closely with sales, segment, and application teams on promotional collateral.