B2B Marketing Lead

at  Walker Fraser Steele

Job Profile:
We have an exciting opportunity for a B2B Marketing Lead to join our Marketing and Communications Team. The role will involve building great relationships with our corporate account management team as well as our lender clients and other strategic partners.
If you have experience in the property industry and are interested in joining an organization at the forefront of its field, please read on!
This is a home working role, where regular travel to the Head Office Kettering will be required on an ad hoc basis

Main Accountabilities:

• To build the brand and market our offer to our partners using your Property Industry expertise.
• To build relationships with partners to identify joint marketing opportunities.
• Plan, develop and execute events
• To create and deliver marketing campaigns, email campaigns and events in order to build strong partnerships in order to deliver revenue growth.
• To identify opportunities to grow partnerships and recruit new ones.
• To act as a custodian of the brand, ensuring visual and verbal brand standards are maintained across all marketing activity.
• To support in the development and implementation an effective digital marketing strategy, including the development of the website.
• To support in the creation and distribution of white papers, bids and presentations
• To manage the partner marketing budget.
• To deliver regular reports on Objectives and the delivery of key results.

Essential and Technical Skills required:

• Comprehensive knowledge of the Property Industry is essential for this role
• A proven track record in translating strategy into meaningful activity, building brand awareness, influencing a wide variety of stakeholders, and bringing brand values to life.
• A flair for creative, compelling and persuasive writing is essential, as is confidence and competence across the full marketing mix.
• Digital marketing experience essential, with knowledge of email campaign automation workflows (MailChimp experience an advantage, but not essential).
• Excellent knowledge of marketing techniques, gained from the achievement of recognised marketing qualifications and a minimum of 4 years experience.
• Affiliate marketing / partnership marketing experience preferred but not essential.
• Excellent written and verbal communication skills.
• Good organisational and planning skills.
• The ability to work on multiple projects at one time.
• The ability to work under pressure and to deadlines.
• Excellent attention to detail and accuracy.
• Excellent attention to the customer.
• Self-motivated.
• Recognised qualifications in Marketing.
• Occasional travel required for attendance at events etc.

Trading since 1989, we’re the UK’s largest provider of property risk expertise and residential surveying services. To put it into numbers, we complete more than one property inspection every 12 seconds and employ over 600 surveyors from Land’s End to John O’Groats. This gives us the flexibility to offer nationwide coverage combined with invaluable local knowledge.
We’re part of the LSL Property Services PLC Group, which includes household names Your Move and Reeds Rains, as well as the mortgage network PRIMIS. We work with lenders, intermediaries, social housing entities and estate agents in addition to private customers.
Apply
If you feel you match our requirements and are looking for your next career challenge, or for a confidential discussion on the full details of this role please contact Loren Worrall on 07800705566 or recruitment@esurv.co.uk – alternatively apply with your CV and covering letter for a quick response.
LSL Property Services are dedicated to protecting your data – our Recruitment Privacy Notice can be viewed HERE
PRE EMPLOYMENT SCREENING - All of our employees have to pass a Criminal Records Disclosure and Credit Referencing Process in order to work with our lender clients, if you are unsure on this, ask the team and we’ll be happy to explain the process

Please refer the Job description for details