B2B Marketing Manager, US at Trustpilot
New York, New York, USA -
Full Time


Start Date

Immediate

Expiry Date

11 Oct, 25

Salary

117500.0

Posted On

12 Jul, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

At Trustpilot, we’re on an incredible journey. We’re a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world’s largest independent consumer review platform, and while we’ve come a long way, there’s still so much exciting work to do. Come join us at the heart of trust!
Trustpilot is growing fast in North America, and we’re looking for a driven and strategic B2B marketer to help shape the next phase of our journey. As our new B2B Marketing Manager for the US market, you’ll play a pivotal role in driving commercial growth through lifecycle marketing and customer advocacy.
This is a hands-on, high-impact role for a marketer who thrives on experimentation, collaboration, and storytelling. Reporting to the Senior Director of US Marketing, you will lead initiatives that deepen relationships across the buyer and customer lifecycle — from acquisition to retention — while uncovering and showcasing our most passionate customer advocates.
You’ll be joining a collaborative and close-knit marketing team that spans New York, Denver, London, Edinburgh, Copenhagen, Hamburg, and Milan. We value teamwork, trust, and shared ambition — and we all roll up our sleeves to get things done. You’ll have the autonomy to shape and deliver campaigns that move the needle, all while contributing to a central program plan that unites our global efforts. With a broad scope of responsibilities and plenty of room to innovate, no two days are ever the same.

ABOUT US

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.
Today, we have more than 300 million reviews and 64 million monthly active users on average across the globe, with 140 billion annual Trustbox impressions, and the numbers keep growing. We have more than 1,000 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York.
We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be the universal symbol of trust in an ever-changing world. With vibrant office locations worldwide and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas.
Our purpose to help people and businesses help each other is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go.

Responsibilities
  • Design and execute multichannel nurture programs that engage prospects and customers across the funnel, accelerating adoption, conversion, retention, and expansion.
  • Collaborate with our global Lifecycle Marketing team to adapt and amplify global initiatives in the US market.
  • Identify, build, and maintain 1:1 relationships with key customers for storytelling and advocacy — including case studies, co-marketing opportunities, press engagements, and event participation.
  • Lead campaigns that empower our customers to amplify their TrustSignals — including review content, Trustpilot star ratings, and more — across their own marketing and advertising.
  • Partner closely with Sales and Customer Success teams to align goals, share insights, and co-develop marketing programs that support commercial targets.
  • Track and analyze performance data to understand what’s working, iterate quickly, and improve campaign outcomes.
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