B2C Go-to-market at ZyG

Tel-Aviv, Tel-Aviv District, Israel -

Full Time

Start Date

Immediate

Expiry Date

08 Aug, 26

Salary

0.0

Posted On

10 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

D2C Strategy, Go-to-market Execution, Brand Management, Product Marketing, Commercial Architecture, Due Diligence, Project Management, Consumer Market Analysis, Narrative Design, Shopify, Conversion Rate Optimization, AI Workflow Configuration, Business Modeling, Growth Marketing, Data Analysis, Strategic Planning

Industry

technology;Information and Internet

Description

ZyG is revolutionizing eCommerce with the first Agentic Operating System for eCom scale. This end-to-end platform helps product inventors and entrepreneurs turn their products into successful Direct-to-Consumer businesses, addressing the three key challenges of eCom scale: poor product bets, lack of scale infrastructure, and the need for often-complex financing. With a connected system of AI Agents built on a unified data infrastructure, the OS analyzes scale-market fit, replaces the fragmented tools, agencies, and manual workflows that typically power eCom growth, and offers the financing needed for DTC scale. The Role We are looking for a high-caliber GTM Operator to pilot this engine: someone to identify the right brands for our platform, design the optimal commercial DNA and go-to-market, and lead the execution of growth - for dozens of our future partners. This is a role for a master practitioner who wants to define the future of how consumer brands are built and scaled. What you'll do Strategic Selection & Due Diligence: Navigate a high-volume funnel of global consumer brands to identify founders and products with "winning" DNA. Brand Narrative & GTM: Define the D2C strategy, including value props, hooks, and creative briefs, while auditing agentic output. Commercial Architecture: Design the business model and monetization strategy- including pricing, bundles, and subscriptions- for the CRO. High-Velocity Execution: Monitor dozens of monthly launches and analyze real-time performance data to pivot strategies or provide final audits. Methodical Systems: Maintain rigorous documentation of every test, insight, and roadmap to build our internal knowledge base. Product Evolution: Provide the strategic intuition to refine agentic workflows, collaborating with R&D to continuously improve effectiveness. Requirements 5–7 Years of Marketing/Growth Experience: Proven track record in D2C/E-commerce, Brand Management, Product Marketing (PMM), or Agency Strategy/Planning. Superior Business Acumen: Ability to look at a product and immediately see the business model, the alternatives, and how the numbers need to move. Consumer Market Proficiency & Passion: Deep knowledge of the US consumer landscape and what makes a brand story resonate with a modern audience. Marketing Strategy & Narrative Design: Experience in developing high-level marketing strategies, including defining unique brand angles, value propositions, and compelling storytelling. Methodical Execution & Project Management Capabilities: You operate with the rigor of a professional Project Manager. You find satisfaction in building perfectly organized systems, managing complex timelines, and maintaining well-documented workflows. Advantages D2C & Shopify Mastery: You know the e-commerce ecosystem inside out, including CRO, app integrations, and purchase-funnel psychology. Proven Founder/GM Track Record: You have been a business owner or General Manager; you have personally owned the A-Z launch of brands in the US market. Excel/Sheets/AI Power-user: Great ability to model business potential, deep proficiency in using AI tools and configuring automated workflows to multiply your own output and manage high-volume launches.

Responsibilities

Lead the go-to-market engine by identifying high-potential consumer brands and designing their commercial and growth strategies. Oversee high-velocity launches and collaborate with R&D to refine AI-driven agentic workflows for scaling DTC businesses.