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Back-End Developer (Optimizely CMS/ CMP & Personalization Integration)- Wor at VAM Systems
Dubai, Dubai, United Arab Emirates -
Full Time

Start Date

Immediate

Expiry Date

15 Jun, 26

Salary

0.0

Posted On

17 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

C#, .NET Core, ASP.NET MVC, Web API, Optimizely CMS 12+, CMP, Personalization, Optimizely Service API, Content Delivery API, CMP APIs, CR APIs, Tracking Data Pipelines, Analytics Integrations, Customer Segmentation, Content Affinity, Azure Cloud Hosting

Industry

IT Services and IT Consulting

Description
Job Description We are currently looking for Back-End Developer (Optimizely CMS/ CMP & Personalization Integration)- Offshore for our UAE operations. Required Skills: Strong programming in C#, .NET Core, ASP.NET MVC, Web API. Experience with Optimizely CMS 12+, CMP, and Personalization. Familiarity with Optimizely Service API, Content Delivery API, CMP APIs, and CR APIs. Hands-on experience with tracking data pipelines and analytics integrations. Strong understanding of personalization concepts, customer segmentation, and content affinity. Familiarity with Azure cloud hosting and deployment pipelines. Responsibilities: Customize Optimizely CMS features (content types, blocks, workflows). Implement integrations with CMP (Content Marketing Platform) for content planning and publishing. Develop APIs to connect CMP with CMS, CRM, and DAM systems. Configure and implement Content Recommendations & Personalization rules. Handle event tracking, user profile data, and personalization logic on the server side. Ensure platform performance, scalability, and compliance with data regulations. Collaborate with front-end teams to deliver personalized experiences. Joining time frame: 2 weeks (maximum 1 month)
Responsibilities
The role involves customizing Optimizely CMS features, implementing integrations with the Content Marketing Platform (CMP), and developing APIs to connect various systems like CRM and DAM. Responsibilities also include configuring personalization rules and ensuring platform performance and compliance.