Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 230 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

REQUIREMENTS

• Passion for crypto and digital assets with an astute understanding of B2B client needs.
• Demonstrated ability to work as a team player, very strong interpersonal skills.
• Problem solver, results-driven, hands-on, and able to execute fast.
• Strong marketing skill sets
• Strong communication skills Critical thinking and analytical skills to generate insights with data.
• Strong Microsoft Office skills for presentations and business projections.

ABOUT THE ROLE

As part of our team, you will work closely with the Business Development team and multiple stakeholders to drive digital asset/blockchain-related payment and merchant solutions products.

RESPONSIBILITIES

• Plan and execute marketing initiatives with partners to drive greater brand awareness and usage of Binance Pay and Card (e.g. campaigns, communication plan).
• Coordinate, track and drive marketing campaigns with internal and external stakeholders to ensure campaigns are executed promptly and in line with marketing policies.
• Ensure all campaign funds, timelines and materials are tracked and communicated timely to all stakeholders
• Collaborate with the product and marketing functions to identify strategic areas of growth and execute on business expansion plans
• Performance quantitative and qualitative analysis, market research and competitor analysis related to crypto payments.
• Support operational aspects of the business include partner onboarding, customer support, program tracking & management, campaign ideas and integrations.
• Build best practices and business use cases with external partners and internal stakeholders.